Twelve years of marketing, tested in public, one post at a time.
Running a business without the right tools can be pretty difficult to pull off, especially considering the time factor, or lack thereof, into the equation. Here are 5 tools that can help.
5 Business Tools to Lighten Your Social Media Marketing LoadRead More
How long have you been using Twitter? Years? If you’re at all active like me, you’ve probably followed quite a few people. The problem with Twitter, of course, is that once you’ve followed, oh, say, 100 or more people, the Home stream becomes so active as to be completely useless. And if you’ve ever used …
Twitter has released version 6.0 of their mobile app for Android and iOS that sports a new design, and a number of other updates. According to the update: New Design Refreshed look and feel. Home, Activity and Discover now available by swiping in Timelines. Easier access to DMs. Share photos in Direct Messages. Send and …
What’s hot and happening today? Among many other trends, both ecommerce and social media have parallel growth stories that captivate us today. The ecommerce industry is projected to reach about 370 billion dollars in transactions by the year 2017, according to Forrester Research. Meanwhile, social media is everywhere, all the way to the point where …
Feeding off Each Other: How to Combine Social Media with EcommerceRead More
Nonprofits and other organizations have been tapping into the blogosphere for a while now, and with ongoing social media developments (like the advent of Google+ Communities), blogs have become an important part of getting their brand and culture out there. Nowadays, it is more uncommon for an organization to not have a blog than to …
Salesmen marketing have always come across as treating people like people. When you talk shop with clients and customers, you ask them how their day is and you remember their name next time they come in. When they share their story with you, you listen to what they have to say even if it is …
One of the questions I get asked a lot, and even talked about in a recent HOA, is whether or not businesses should promote themselves on social media. And for some, it may not be as strange a question as you might think. The Argument Against Social Media for Business Some people believe that social …
Should businesses push what they do on social media?Read More
The Internet provides anyone who wants to start a company the ability to do so with just a few clicks of the mouse. What may have once been a limited playing field for competition in your niche has now become a globalised, cut-throat marketplace. With so many companies competing for clients and customers, it’s vital …
Time to Shine: 8 Ways to Ensure Your Company Stands ApartRead More
The idea of social media becoming “out of fashion” anytime in the future is just unthinkable. The internet has become a separate, yet ironically incorporated, world of its own, and within it spawned a self-sufficient social media community. They go hand in hand – as soon as the web will be able to penetrate all …
Do Eskimos Tweet? A Rare Insight on Global Social Media UseRead More
