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The Social Media Hat

Twelve years of marketing, tested in public, one post at a time.

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Twitter

Triberr Continues to put Authors First

Have you ever read an article on a website that you enjoyed so much, you wanted to share it with all your Twitter followers? So you click the ever-present Tweet button and a window pops up with the title and link to the post set up for you. But sometimes, there’s also a Twitter handle …

Triberr Continues to put Authors FirstRead More

Strapped for Time? 4 Quirky Ways You Can Find Time to Leverage Social Media

Joshua Becker of Becoming Minimalist swears by minimalism when it comes to social media and he does have a point. Businesses lose precious time getting lost and wading through the ocean that social media is for apparent reasons. When ROI off social media itself is hard to predict, losing time just adds salt to the …

Strapped for Time? 4 Quirky Ways You Can Find Time to Leverage Social MediaRead More

What Social Networks Do SMBs Use To Reach Customers?

Since we launched Brandify just over a year ago, we’ve learned a lot about the businesses that have signed up for the service and the different social networks they’re using to promote their online brands and engage their customers. Over the next few weeks, we’ll be sharing some of our analysis of the online behavior …

What Social Networks Do SMBs Use To Reach Customers?Read More

Twitter Syncs Read Messages Across All Devices

In an update to their mobile apps, Twitter has resolved an issue that’s been annoying Twitter users for years. Now, when you read a Direct Message on your mobile device, it will be marked as read in all of your other official Twitter apps, including Twitter for iOS, Twitter for Android, mobile.twitter.com, Twitter.com, Twitter for …

Twitter Syncs Read Messages Across All DevicesRead More

Vine Dramatically Improves Video Discovery and more

Vine, the 6-second video creation and sharing network owned by Twitter, has released a major update to their service that dramatically improves user’s capability for finding and discovering great video. According to Vine’s blog, “This is our biggest, most exciting update yet — and we’ve got even more coming soon.” Channels Vine users can now …

Vine Dramatically Improves Video Discovery and moreRead More

Social Media Winter is Coming [#GoT #INFOGRAPH]

I first read and fell in love with A Game of Thrones back in 1998. I waited a year for the second volume in the series to come out, then another year for the third volume… after discovering that author George R.R. Martin decided to extend the series from a trilogy all the way to seven volumes… …

Social Media Winter is Coming [#GoT #INFOGRAPH]Read More

8 Ways to Wow Your Brand Evangelists

Do you have customers that can’t praise you enough? That come to your defense in discussion forums, Twitter streams, and Google+ posts? Do you have “superfans” that share your posts, promote you whenever possible, and actively seek to make your product or service better? If the answer to any of these questions is “yes” then …

8 Ways to Wow Your Brand EvangelistsRead More

Deeper Twitter Integration within iOS7 Means More Business Opportunities

Back in 2010, when Apple unveiled the new operating system for iPhones, iPods and iPads, iOS5, one of the most talked-about features was the integration the new iOS had with the social network Twitter. iOS users would connect one or more Twitter accounts within their phone’s settings and wouldn’t have to keep logging into Twitter going …

Deeper Twitter Integration within iOS7 Means More Business OpportunitiesRead More

Social Media Marketing in High-Growth vs Average-Growth Firms

There’s no shortage of social media marketing activities for companies to pursue. Beyond the core of LinkedIn, Facebook, Google+ and Twitter, there is a long list of platforms for networking, promoting and sharing content. The struggle for many firms is not knowing which ones to use, it is determining what success looks like. As it …

Social Media Marketing in High-Growth vs Average-Growth FirmsRead More

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