Founded by Mike Allton in 2011, The Social Media Hat is an award-winning resource for businesses around the world. Here you’ll find stories about the latest developments, reviews of the best tools, and in-depth articles on social media strategies and tactics.
Latest Posts
Read my latest articles and guides below:
How To Cool Down Social Media Burnout
Don’t let social media burnout impact your ability to enjoy the networks or, worse, ruin your job.
How to Gain Visibility on Your Instagram Videos
We’ve got the inside scoop on how to use Instagram’s video features to make your page pop.
How To Pause Social Media Activity
When there’s a crisis or event that impacts your audience, you may need to pause social media activity.
How To Approach Social Media During Crisis
When a crisis impacts our audience and customers, how should brands react on social media?
How To Use A Social Media Planner
Learn how to use a social media planner, either for yourself or your clients, to keep your marketing on track.
How to Get Started with Facebook Ads in 2020?
Here’s a step by step guide to leveraging Facebook Ads for your business.
How To Broadcast Facebook Live Video to Profiles, Pages, Groups
Learn how to take advantage of Facebook Live Video and broadcast to your personal profile, business page, or Facebook Group.
How To Broadcast Facebook Live Video to Profiles, Pages, GroupsRead More
Top B2B Influencer Marketing Trends to Follow in 2020
With Influencer Marketing growing year after year, these are the trends and best practices to pay attention to.
Top B2B Influencer Marketing Trends to Follow in 2020Read More
The Dos and Don’ts of Influencer Marketing Campaigns
Influencers are viewed as extensions of your brand. If you end up with the wrong influencers, it can affect your brand’s reputation.
The Dos and Don’ts of Influencer Marketing CampaignsRead More
Never Miss A Post!
Subscribe and make sure that you always have our latest guides and information delivered to your Inbox.
Ready to start learning?
Take Your Social Media To The Next Level
Grab these free resources and guides!
75 Facebook Tips, Tricks, Tools, Resources and Hacks for Businesses
How would you like to be more efficient in your Facebook activity, yet reach and convert far more prospective fans and customers? You need this survival kit.
75 Facebook Tips, Tricks, Tools, Resources and Hacks for BusinessesRead More
How To Craft Your Marketing Plan
This free 50-page eBook will walk you step-by-step through not just creating a plan, but why each element is there and how it all works together.
The Ultimate Guide to the Perfect LinkedIn Profile
Because LinkedIn began as a platform for connecting employers with employees, essentially an online resume service, our LinkedIn profiles are far more complicated and advanced than the other social networks.
