Founded by Mike Allton in 2011, The Social Media Hat is an award-winning resource for businesses around the world. Here you’ll find stories about the latest developments, reviews of the best tools, and in-depth articles on social media strategies and tactics.
Latest Posts
Read my latest articles and guides below:
Micro-Influencers: The Key to Great Influencer Marketing
Want to know a secret about Influencer Marketing? Micro-influencers are actually the best for brands to work with.
Micro-Influencers: The Key to Great Influencer MarketingRead More
Top 10 Social Media Blog Posts of the Last Decade
My ten best performing social media articles of the 2010’s.
7 Recommended Tools For Social Media Success
Great tools can save us time, enhance the results of what we’re doing, and even make the entire activity more enjoyable.
The Best Sales For Marketers This Year!
While consumers are interested in gadgets and appliances, savvy businesses and marketers know that Black Friday is a GREAT day to get deals on the tools and services we use every day! Check these out:
Blog and Social Media Resources for Veterans Day
As our tribute to our cherished veterans, and to help other businesses and bloggers, we’ve assembled this resource.
Facebook Enforces 3rd Party Tool Limitations for Groups
Facebook is enforcing new Group API restrictions that may impact tools you use.
Facebook Enforces 3rd Party Tool Limitations for GroupsRead More
How to Use AI to Optimize Your Omnichannel Strategy
No matter where customers interact with your business, your marketing strategy should bring those experiences together.
How to Use AI to Optimize Your Omnichannel StrategyRead More
A Retailer’s Guide to Advertising on Instagram
Five things retailers need to do in order to reap the benefits of social media advertising.
8 Social Media Success Secrets You Need to Know
Here are some secrets to social media success that you must know to grow your brand online.
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Take Your Social Media To The Next Level
Grab these free resources and guides!
75 Facebook Tips, Tricks, Tools, Resources and Hacks for Businesses
How would you like to be more efficient in your Facebook activity, yet reach and convert far more prospective fans and customers? You need this survival kit.
75 Facebook Tips, Tricks, Tools, Resources and Hacks for BusinessesRead More
How To Craft Your Marketing Plan
This free 50-page eBook will walk you step-by-step through not just creating a plan, but why each element is there and how it all works together.
The Ultimate Guide to the Perfect LinkedIn Profile
Because LinkedIn began as a platform for connecting employers with employees, essentially an online resume service, our LinkedIn profiles are far more complicated and advanced than the other social networks.
