Founded by Mike Allton in 2011, The Social Media Hat is an award-winning resource for businesses around the world. Here you’ll find stories about the latest developments, reviews of the best tools, and in-depth articles on social media strategies and tactics.
Latest Posts
Read my latest articles and guides below:
How to Get Started with Facebook Ads in 2020?
Here’s a step by step guide to leveraging Facebook Ads for your business.
How To Broadcast Facebook Live Video to Profiles, Pages, Groups
Learn how to take advantage of Facebook Live Video and broadcast to your personal profile, business page, or Facebook Group.
How To Broadcast Facebook Live Video to Profiles, Pages, GroupsRead More
Top B2B Influencer Marketing Trends to Follow in 2020
With Influencer Marketing growing year after year, these are the trends and best practices to pay attention to.
Top B2B Influencer Marketing Trends to Follow in 2020Read More
The Dos and Don’ts of Influencer Marketing Campaigns
Influencers are viewed as extensions of your brand. If you end up with the wrong influencers, it can affect your brand’s reputation.
The Dos and Don’ts of Influencer Marketing CampaignsRead More
How Do You Get Influencers to Promote Your Brand?
Influencers can help create buzz and awareness around your brand. Here’s how!
Social Media Engagement: How To Get Users Talking About Your Business
Engagement is key to sparking connections on social media. You want people talking and here is how!
Social Media Engagement: How To Get Users Talking About Your BusinessRead More
Why Video Influencer Marketing will be a successful strategy in 2020
In 2019, video marketing witnessed massive developments, whether it was the rise of platforms like TikTok or the rapid growth in YouTube usage. TikTok grew to 500 million monthly active users in a span of just three years, while YouTube crossed 2 billion monthly active users. Image via DataReportal People also use Stories on Facebook …
Why Video Influencer Marketing will be a successful strategy in 2020Read More
9 Ingredients That Will Help You Cook-up a Memorable Brand
This is the recipe to follow to raise the bar for your brand awareness.
9 Ingredients That Will Help You Cook-up a Memorable BrandRead More
Micro-Influencers: The Key to Great Influencer Marketing
Want to know a secret about Influencer Marketing? Micro-influencers are actually the best for brands to work with.
Micro-Influencers: The Key to Great Influencer MarketingRead More
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Take Your Social Media To The Next Level
Grab these free resources and guides!
75 Facebook Tips, Tricks, Tools, Resources and Hacks for Businesses
How would you like to be more efficient in your Facebook activity, yet reach and convert far more prospective fans and customers? You need this survival kit.
75 Facebook Tips, Tricks, Tools, Resources and Hacks for BusinessesRead More
How To Craft Your Marketing Plan
This free 50-page eBook will walk you step-by-step through not just creating a plan, but why each element is there and how it all works together.
The Ultimate Guide to the Perfect LinkedIn Profile
Because LinkedIn began as a platform for connecting employers with employees, essentially an online resume service, our LinkedIn profiles are far more complicated and advanced than the other social networks.
