Founded by Mike Allton in 2011, The Social Media Hat is an award-winning resource for businesses around the world. Here you’ll find guides to plan successful virtual events, reviews of the best tools, and in-depth articles on social media strategies and tactics.
Latest Posts
Read my latest articles and guides below:
How To Use AI-Based Programmatic Advertising To Promote Virtual Events
Get the right message to the right client at the right time.
How To Use AI-Based Programmatic Advertising To Promote Virtual EventsRead More
How to Tease What’s Coming Ahead of Your Virtual Event
When holding a virtual event, you want to accommodate as many guests as possible. To do this, you not only need to promote your virtual event. You also must give people a reason not to miss it out! A clever event marketing tactic you can implement is teaser advertising. Unlike most marketing techniques, teasers don’t …
How to Tease What’s Coming Ahead of Your Virtual EventRead More
How To Use Social Media For Virtual Event Marketing
Season 02 Episode 03 of the Virtual Event Strategist Podcast
How To Use Social Media For Virtual Event MarketingRead More
How To Use Video For Virtual Event Marketing
Season 02 Episode 02 of the Virtual Event Strategist Podcast
The Virtual Event Marketing Strategy You Need Today
Season 02 Episode 01 of the Virtual Event Strategist Podcast
The Virtual Event Marketing Strategy You Need TodayRead More
How to Use LinkedIn Events – The Complete 2022 Guide
Everything you need to help you leverage LinkedIn Events.
How to Use LinkedIn Events – The Complete 2022 GuideRead More
What Else Can You Do With A Virtual Event Platform?
Season 01 Episode 09 of the Virtual Event Strategist Podcast
What Else Can You Do With A Virtual Event Platform?Read More
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75 Facebook Tips, Tricks, Tools, Resources and Hacks for Businesses
How would you like to be more efficient in your Facebook activity, yet reach and convert far more prospective fans and customers? You need this survival kit.
75 Facebook Tips, Tricks, Tools, Resources and Hacks for BusinessesRead More
How To Craft Your Marketing Plan
This free 50-page eBook will walk you step-by-step through not just creating a plan, but why each element is there and how it all works together.
The Ultimate Guide to the Perfect LinkedIn Profile
Because LinkedIn began as a platform for connecting employers with employees, essentially an online resume service, our LinkedIn profiles are far more complicated and advanced than the other social networks.
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