Twelve years of marketing, tested in public, one post at a time.
Twitter, famous for their 140-character text updates, has decided that attaching and embedding images and video into tweets isn’t enough for Twitter users. In an announcement, it was revealed that now, Images and Video will appear in the Twitter stream as previews, and that the multimedia can now be shared without any text at all. …
Is Twitter trying to be more like Instagram and Pinterest?Read More
Launched by Twitter, Vines are succinct videos that are six seconds or less and play on a continuous loop. According to studies from Unruly Media, a branded Vine is four times as likely to be watched on Twitter than a branded video. Five Tweets per second also contain a Vine link. But perhaps most impressive …
Successfully Connect to Customers in 6 Seconds or Less with VinesRead More
Website analytics is a Big Data gathering method that can give you an average 117 percent return on investment, or as much as 2,000 percent, according to International Data Corporation, a Massachussetts-based research firm. If you have a few minutes per day to devote to implementing an analytics-based marketing strategy, you can see revenue improvement …
A Surefire Marketing Strategy for Driving Website TrafficRead More
There aren’t many companies these days that haven’t started to look towards social media for business opportunities. If you’re working or running a company that sells to other businesses and leverages B2B relationships, you may be thinking of stopping to read now because “my customers don’t really use social media”, but just hold with me …
It doesn’t matter if you’re new to social media or have been tweeting for years, when and how often to share your posts and messages are at the core of what business owners and marketers want and need to know about their social media activity. The challenge of course, lies in the fact that there …
It has been a little over two months since Instagram launched its video capturing and sharing addition to the popular photo app, which is now available on the iOS and Android operating systems and has really captured the imagination of Instagram users. It was announced just last week that Vine now has 40 million registered …
It’s 2013, which means your business (if successful) is using some form of social media to help facilitate communication with clients and target potential customers. If you’re not doing this by now, then you’re living in the shadows and wasting a great opportunity to expand your business’s horizons, further its growth, and help it reach …
Following on from our article 8 Tips to Promote your event using Facebook, we’ve produced this tips guide so you can make the most of publicising your event with Twitter to compliment your Facebook event page. Twitter is a great way of communicating information about an event, particularly as you can use it in conjunction …
6 Tips for using Twitter to help promote your eventRead More
Twitter released an update to their mobile apps today that makes significant changes in the way Conversations are displayed and function. Within Twitter, a Conversation exists any time someone creates a Tweet, and someone else replies to that Tweet. They must be “public” tweets and not Direct Messages, and can include multiple Twitter users. The …
