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The Social Media Hat

Twelve years of marketing, tested in public, one post at a time.

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Articles & Blog Posts

Hundreds of articles on Marketing Strategy, Influencer Marketing, Social Media, SEO, and more.

Repurpose Blog for Social Media Posts

11 Techniques to Repurpose Long-Form Blog Content into a Month of Social Posts

Discover 11 practical techniques you can start testing to repurpose long-form blog content into a month of social posts in this helpful guide.

11 Techniques to Repurpose Long-Form Blog Content into a Month of Social PostsRead More

ecommerce product videos production

10 Best Examples of Ecommerce Product Videos

In this article, we take a look at some of the best examples of ecommerce product videos and explain why they’re so successful.

10 Best Examples of Ecommerce Product VideosRead More

Creating The Perfect Marketing Strategy

Creating The Perfect Marketing Strategy

4 key aspects of a winning marketing strategy that every business leader and professional marketer should consider and integrate.

Creating The Perfect Marketing StrategyRead More

B2B Influencer Marketing Survey Insights

Key B2B Influencer Marketing findings and statistics to inform your program.

B2B Influencer Marketing Survey InsightsRead More

7 Ways Social Listening Can Improve Your Marketing

7 Ways Social Media Listening Tools Can Improve Your Content Marketing

Dive in to learn how experts use social listening to improve their marketing campaigns.

7 Ways Social Media Listening Tools Can Improve Your Content MarketingRead More

Fast-Track Trust: Amplifying Your Marketing With Rapport

Learn why rapport is critical in marketing, and how to employ rapport-building tactics.

Fast-Track Trust: Amplifying Your Marketing With RapportRead More

The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and Conversions

How to humanize your brand and create deeper connections with your audience.

The Power of Storytelling in B2B Marketing: Crafting Narratives That Drive Engagement and ConversionsRead More

Too Many Marketing Tools

Agency Overload: Finding the Path to Simplification in Your Marketing Tools

Paying more than a few hundred dollars a month for marketing tools? This will help.

Agency Overload: Finding the Path to Simplification in Your Marketing ToolsRead More

Marketing Automation

Automating Your Social Media? Beware of These Common Pitfalls.

It’s possible you’re utilizing too much marketing automation, and jeopardizing your business.

Automating Your Social Media? Beware of These Common Pitfalls.Read More

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