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Yelp app updated with lots of fixes and improvements

You are here: Home / Social Media Articles / Yelp app updated with lots of fixes and improvements

August 31, 2012 //  by Mike Allton

Reading Time: 1 minute

Yelp released another udpate to their mobile app today, version 6.1.0. In it, Yelp states:

“We know you guys are super bummed about the cancelling of Jersey Shore, so we thought we’d cheer you up with a hot new update from your friends at Yelp.”

The update includes:

  • Leave comments as you check in for your friends to see
  • Add tips more easily right after checking in
  • Check in and leave check-in comments from your iPad
  • Lots of bug fixes and performance improvements

Yelp is a social network, like Foursquare, where users are encouraged to check-in wherever they’re at. Yelp can be used to find restaurants, entertainment and other forms of businesses within a user’s area.

The take-away for business owners is that Yelp is making an effort to make it even easier for Yelp users to talk about you and your business “at the point of sale.” Previously, Yelp users had to submit their reviews directly from the Yelp website, but now they can leave a comment at your location right when they check-in.

If your business operates a physical location where users can and should check-in, make sure that you’re taking advantage of the Yelp experience and encouraging happy customers to check-in and leave positive comments. Have you set up or checked your business profile on Yelp? Are you getting traffic from Yelp?

About Yelp

Yelp connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Yelp had a monthly average of 78 million unique visitors in Q2 2012*. By the end of Q2 2012, Yelpers had written more than 30 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. Yelp’s mobile application was used on 7.2 million unique mobile devices on a monthly average basis during Q2 2012. From Yelp.com

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Category: Social Media ArticlesTag: Yelp

About Mike Allton

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Head of Strategic Partnerships at Agorapulse.

Mike is a Virtual Event Consultant and has partnered with Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow to write Ultimate Guide to Social Media Marketing published by Entrepreneur Press.

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Mike Allton is a Virtual Event Strategist, and an award-winning blogger, speaker, and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

Since 2012, Mike has has spearheaded hundreds of live shows and virtual events, reaching tens of thousands of potential customers on behalf of represented brands. He has established a reputation for being able to explain complex tools or topics in easy to understand ways, all while bringing a necessary sense of overall brand strategy and business purpose.

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