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The Social Media Hat

Twelve years of marketing, tested in public, one post at a time.

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Blogging

Blogging for Business: What’s Important in 2014

It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be? This article will give you the four lessons that I took from 2013, and I feel …

Blogging for Business: What’s Important in 2014Read More

My Favorite Blogging and Social Media Bloggers

One of the questions that comes up on occasion both from clients and peers is, “who do you read?” When you’re in an industry that’s as dynamic and wide-ranging as social media and internet marketing, reading other people’s blogs and articles is the only way to keep up. I use Feedly and HootSuite to follow …

My Favorite Blogging and Social Media BloggersRead More

How can I help You?

Help. According to dictionary.com, it means, “to give or provide what is necessary to accomplish a task or satisfy a need; contribute strength or means to; render assistance to; cooperate effectively with; aid; assist: He planned to help me with my work.” To accomplish a task, or satisfy a need. That’s what most businesses strive …

How can I help You?Read More

Building a Natural Backlink Profile

For anyone that is building links or actively seeking out backlinks for their site, one of the most important things to keep in mind is the look of your backlink profile. The term backlink profile refers to the list of links that are pointing back to your site from external sources. It is important to …

Building a Natural Backlink ProfileRead More

Six Secrets of Contagious Content [infograph]

Content Marketing is not just about creating content. The content that we create must educate, entertain and engage our readers in order for it to have value and be effective. The best content invokes emotional triggers which not only interest the reader, but compel them to share the content as well. While we don’t want to play …

Six Secrets of Contagious Content [infograph]Read More

Triberr Continues to put Authors First

Have you ever read an article on a website that you enjoyed so much, you wanted to share it with all your Twitter followers? So you click the ever-present Tweet button and a window pops up with the title and link to the post set up for you. But sometimes, there’s also a Twitter handle …

Triberr Continues to put Authors FirstRead More

5 Biggest Issues Faced by First Time Entrepreneurs When Starting a Business

Over the past year I have been the founder of Problemio, which is the company behind some of the most helpful mobile apps for planning and starting a business on iOS, Android, Kindle and the NOOK. Since I started creating the apps, they have had a cumulative download total of 150,000. Since the app offers …

5 Biggest Issues Faced by First Time Entrepreneurs When Starting a BusinessRead More

Super-charge your Blog Reach as a Triberr Power User

While personal bloggers are free to create whatever goals for their blog that they want, business bloggers do not have that luxury. A business blog must accomplish the following: Increase Website Traffic Generate Leads Convert Leads into Sales If your blog isn’t doing those things, then it’s time to step up your game and improve your …

Super-charge your Blog Reach as a Triberr Power UserRead More

How I promote my new blog posts

      MAJOR UPDATE: This topic has been completely revised and expanded in a new article here:  ~ How To Promote A Blog Post ~ BLOG PROMOTIONOLOGY, The Art & Science of Blog Promotion       After I have finished writing, editing, deep linking and have published a new blog post, my work has just …

How I promote my new blog postsRead More

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