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19 Instagram Marketing Tips to Engage and Delight Your Audience

11 Marketing Experts share their best tips on how to engage and delight your audience on Instagram, including finding influencers, content strategy, and more.

You are here: Home / Social Media Articles / 19 Instagram Marketing Tips to Engage and Delight Your Audience

February 6, 2017 //  by Mike Allton

Reading Time: < 1 minute

Have you ever struggled to captivate your audience’s attention?

Sometimes, it can feel like your social media posts are just shouts in the wind. Especially on a platform like Instagram.

That’s why I hand-curated the advice from 11 marketing experts to share some of their best tips on how to engage and delight your audience on Instagram.

You’ll learn:

  • How to find key Instagram influencers to partner with
  • How Foundr Magazine used hashtags to build a community of trust (and over 1 million followers)
  • How to create a benefit-driven Instagram bio
  • A simple ingredient shown to boost social engagement by 25.4%
  • How Mike Allton developed a simple, yet effective content strategy for Instagram

But perhaps you are wondering:

Why should I consider Instagram to grow my business?

If you did not know, Instagram has over 500 million users. According to Forrester, Instagram has 10x the engagement of Facebook. More importantly, in a study done by Yotpo, Instagram has the highest engagement rate on a website.

Are you ready to take your business to the next level?

Here are 19 power tips to help grow your business on Instagram:

Instagram Marketing Tips Infographic

Want to dig into more of the data? Check out the full guide to grow your business on Instagram here.

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Category: Social Media ArticlesTag: Instagram

About Mike Allton

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Head of Strategic Partnerships at Agorapulse.

Mike is a Virtual Event Consultant and has partnered with Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow to write Ultimate Guide to Social Media Marketing published by Entrepreneur Press.

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Most people are hesitant to try virtual events because they don’t understand all the benefits. They think it’s just a webinar or a conference call, but there’s so much more that can be done! 10 Benefits of Virtual Events for SaaS Brands is the answer to your questions. In this webinar, Mike Allton will teach you everything you need to know about virtual events. You’ll learn how to make them work for your company and get everyone on board with the idea.

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Meet Mike

Mike Allton is a Virtual Event Strategist, and an award-winning blogger, speaker, and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

Since 2012, Mike has has spearheaded hundreds of live shows and virtual events, reaching tens of thousands of potential customers on behalf of represented brands. He has established a reputation for being able to explain complex tools or topics in easy to understand ways, all while bringing a necessary sense of overall brand strategy and business purpose.

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