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What’s your focus for 2013?

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As 2012 comes to a close, the thought at the top of my mind is THANK YOU! Thank you to my clients for being great and supporting me throughout the past year. Thank you to my readers for enjoying, commenting and sharing my writing. And thank you to my friends and family for taking this journey with me. I appreciate everything that all of you do.

I already wrote at length about my content marketing plans for 2013, but I also wanted to show my appreciation to each of you by giving you a sneak preview. One of my marketing resolutions was to create more eBooks, and you’re getting a free copy of the first one, “2013 Focus Series: Creating Great Content.” 

In this eBook, I outline how you can write or improve the pages of your website to better talk about your business and engage your site visitors. In future books, we’ll dive into other forms of content marketing like blogging, podcasting and video.

I hope you download and read the book – it’s not long, and let me know if you found it helpful and valuable. I also hope that 2013 proves to be a very successful year for you, and I’m looking forward to helping you along the way. This is my last blog post of 2012 so I want to wish you and yours a Happy New Year!

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Category: Digital MarketingTag: Blogging, Focus

About Mike Allton

Mike Allton is a practitioner, not a futurist - founder of The AI Hat, which runs on a Digital Crew of his own.
He helps teams clear the Admin Drag burying their best people - redesigning the work first, then building a Digital Crew of AI agents to take the busywork.
He is the host of The AI Hat Podcast and a keynote speaker who works the rooms he teaches - from national sales meetings to insurance and Medicare distribution conferences.
He also helps organizations bring Shadow AI into the light through governance and training.

About Mike Allton

Mike Allton is a practitioner, not a futurist - founder of The AI Hat, which runs on a Digital Crew of his own.
He helps teams clear the Admin Drag burying their best people - redesigning the work first, then building a Digital Crew of AI agents to take the busywork.
He is the host of The AI Hat Podcast and a keynote speaker who works the rooms he teaches - from national sales meetings to insurance and Medicare distribution conferences.
He also helps organizations bring Shadow AI into the light through governance and training.

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About The Author

Mike Allton is a practitioner, not a futurist - founder of The AI Hat, which runs on a Digital Crew of his own.
He helps teams clear the Admin Drag burying their best people - redesigning the work first, then building a Digital Crew of AI agents to take the busywork.
He is the host of The AI Hat Podcast and a keynote speaker who works the rooms he teaches - from national sales meetings to insurance and Medicare distribution conferences.
He also helps organizations bring Shadow AI into the light through governance and training.

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