Twelve years of marketing, tested in public, one post at a time.

Every small business owner needs to start somewhere when it comes to Social Media, but where to begin? Facebook? Twitter? LinkedIn? Do you create accounts all over the place, or focus on one network at a time? Do you read a bunch of books and attend classes, or just dive in and see what happens? What are some potential pitfalls to avoid?

Today, we’re asking our friends and readers and Social Media “experts” for their ideas and advice on how a Small Business Owner should get their feet wet in the social networking and social media marketing world. If you have a recommendation, please share it below. if you’re a small business owner yourself who is struggling in this area, please feel free to post your specific questions or concerns.

About Mike Allton

Mike Allton is a practitioner, not a futurist - founder of The AI Hat, which runs on a Digital Crew of his own.
He helps teams clear the Admin Drag burying their best people - redesigning the work first, then building a Digital Crew of AI agents to take the busywork.
He is the host of The AI Hat Podcast and a keynote speaker who works the rooms he teaches - from national sales meetings to insurance and Medicare distribution conferences.
He also helps organizations bring Shadow AI into the light through governance and training.