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The Social Media Hat

Twelve years of marketing, tested in public, one post at a time.

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Finding Social Media’s Place In The Marketing Universe

How does social media integrate into our overall marketing plan and strategy? To answer that, we will first explore all of the different ways in which businesses can effectively use social media to promote and grow their business. We’ll then be in a better position to determine social media’s place in the marketing universe.

Finding Social Media’s Place In The Marketing UniverseRead More

How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work)

Curating, creating and posting content to social media can take up a lot of time. Wouldn’t it be nice if there were an easier way?

How to Find Amazing Content for Your Social Media Calendar (And Save Yourself Tons of Work)Read More

Creating Great-Performing Social Media Content – Tips for Share-Friendly Posts

Just because your audience wants visual, shareable content that they can respond to emotionally, that doesn’t mean it can’t come from your blog. Here’s how.

Creating Great-Performing Social Media Content – Tips for Share-Friendly PostsRead More

How 5 Marketing Influencers Are Creating Action on Social Media – And You Can Too

Wouldn’t it be nice to have the influence and marketing know-how to grab the attention of your target audience every time you shared something to social media?

How 5 Marketing Influencers Are Creating Action on Social Media – And You Can TooRead More

15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+

We can tell you how to get more followers on Twitter, how to get more fans on Facebook, and how to get followers on Instagram and Google+. Start here.

15 Ways To Get More Followers On Twitter, Facebook, Instagram and Google+Read More

7 Best Social Media Practices To Boost Your Conversions

Social Media can increase sales, but only if you consider implementing these seven social best practices.

7 Best Social Media Practices To Boost Your ConversionsRead More

How To Create Stunning Social Media Posts For Holidays, Trends, Events And More

Learn how to use a Сalendar of Content Ideas that provides you with a host of daily facts and other ideas to make your posts more engaging.

How To Create Stunning Social Media Posts For Holidays, Trends, Events And MoreRead More

Get Your Social Media Inbox To Zero

Stop feeling overwhelmed by, or just outright ignoring, all of those comments and mentions and direct messages on social media. Get to Inbox Zero!

Get Your Social Media Inbox To ZeroRead More

Huge News For Live Streaming Video

Major announcements from Facebook and YouTube for live video broadcasts, as well as Twitter and Tumblr.

Huge News For Live Streaming VideoRead More

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