• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Home
  • Social Media Articles
    • Facebook
    • Instagram
    • LinkedIn
    • Pinterest
    • Twitter
    • YouTube
  • Social Media Resources
  • Social Media Tools
  • GET HELP
  • Search
  • Home
  • Social Media Articles
    • Facebook
    • Instagram
    • LinkedIn
    • Pinterest
    • Twitter
    • YouTube
  • Social Media Resources
  • Social Media Tools
  • GET HELP
  • Search

HootSuite App Update Eases Influencer Monitoring

You are here: Home / Social Media Articles / HootSuite App Update Eases Influencer Monitoring

May 21, 2013 //  by Mike Allton

Reading Time: 2 minutes

Businesses that want to take advantage of online marketing need to do several things well: attract website traffic, generate leads, convert leads into sales, and then measure everything. One of the best tools for measuring the effectiveness of your social media activity just got a little better. HootSuite.

HootSuite has updated their mobile app today and while there were a load of minor improvements and fixes, there are two updates that really stood out to me:

  • Added retweet count in Twitter stream
  • Added list view displaying users who retweeted a particular tweet

This means that at a glance, you can look at your Sent Tweets from any connected Twitter account and see which ones have been retweeted and how often. Tapping that tweet will bring up the details for that tweet. Tap on the number of retweets and you will see a detailed list of the Twitter users who retweeted you.

Why does this matter?

Twitter users who regularly retweet your tweets could be fans or influencers! Just like how we used Ripples on Google+ to monitor who shared our posts, we can similarly keep an eye on the people that are spreading our message on Twitter. These are people that you need to reach out to and engage further to strengthen your relationship. If they’re fans and customers, you should thank them and show them how much you appreciate their loyalty. If they’re influencers in your industry, consider reaching out and looking for ways to not only thank them, but reciprocate their gesture. An easy and obvious way is to regularly retweet some of their tweets as well. This is not only good business, it’s being a good social citizen.

Additional updates and fixes included:

  • Alert users when their HootSuite Pro account is expired
  • Added support for Danish
  • User setting for Display Name is respected in retweets
  • Fixed the issue of not being able to close user profile when searching contacts
  • Improved image quality of Twitter user profile photo
  • Fixed crashes caused by displaying busy loading view on iPad
  • Fixed the issue of Places button not responding in some scenarios
  • Improved the accuracy of timestamps of retweets
  • Fixed the issue of displaying special characters in title view
  • Photo upload progress bar no longer obscure text
  • Fixed issues related to Enterprise limited users

Are you already using HootSuite to manage and monitor your social networks? What has your experience been? If you haven’t tried it before, you can sign up for a 30-day free trial.

Related

Category: Social Media ArticlesTag: Hootsuite, Influencer Marketing

About Mike Allton

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Brand Evangelist at Agorapulse.

Mike has partnered with Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow to write Ultimate Guide to Social Media Marketing published by Entrepreneur Press.

Join The Community!

Thousands of other businesses and bloggers get the latest social media insights and ideas.


Previous Post: « The Best Google+ Communities
Next Post: Using Surveys to Identify Opportunities for your Small Business »

Primary Sidebar

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Brand Evangelist at Agorapulse.

Reserve Your Copy

Reserve your copy of Ultimate Guide to Social Media Marketing by Eric Butow, Jenn Herman, Stephanie Liu, Amanda Robinson and Mike Allton. Available here.

Plan To Succeed

Social Media Planner for Social Media Success

Grab your copy of the Social Media Planner, today!

Join The Mastermind

Want access to experts and live video training for just a few bucks a month?

The 360 Marketing Squad is a private Facebook Group featuring 4 of the industry’s top minds, covering every aspect of online marketing, and costs just $5/month to join. Learn more.

Footer

Recent Posts

  • 5 Dizzying Changes To Twitter Already In 2021
  • Top 10 Reasons Not To Miss This Summit
  • Instagram Trust Score: What It Is and How to Improve It
  • Agorapulse To Host Premiere Online Marketing Event
  • 10 Light Years Ago
  • We Whisper Too Quietly on Social Media
  • The Social Media Job Hazard No One Is Talking About
  • 15 Newsletters To Level Up Your Marketing, And You!

Key Topics

Agorapulse Apps Bing Blab Blogging Buffer Business Canva Content Marketing Easil Email Marketing Evernote Facebook Facebook Groups Gmail Google+ Holidays Hootsuite Influencer Marketing Infograph Instagram Klout Link Building LinkedIn Live Video Marketing Meerkat Mobile MySpace Pinterest ROI SEO SnapChat Social Media Marketing Social Pulse Summit Strategy Tailwind Triberr Tumblr Twitter Video Vine Yahoo Yelp YouTube
  • Home
  • Subscribe
  • About The Social Media Hat
  • Social Media Planner
  • Contact Us
  • Privacy Policy
  • Disclosure

Site Footer

  • Social Media Articles
  • Digital Marketing
  • Social Media Tools
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2021 The Social Media Hat · All Rights Reserved