• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Coaching & Consulting
  • Become An Influencer
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Podcast
  • Newsletter
  • Search
  • Coaching & Consulting
  • Become An Influencer
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Podcast
  • Newsletter
  • Search

Are Vanity URLs Important?

You are here: Home / Social Media Articles / Are Vanity URLs Important?

August 14, 2012 //  by Mike Allton

Reading Time: < 1 minute

Google+ has announced in a blog post that they are going to begin rolling out “vanity URLs.” They say, “Today we’re introducing custom URLs to make it even easier for people to find your profile on Google+. A custom URL is a short, easy to remember web address that links directly to your profile or page on Google+.”

This follows in the footsteps of other social networks like Twitter and Facebook which have allowed users and businesses to choose a custom URL for themselves to match their name or business name.

Initially, only select brands and celebrities will have access to choose a vanity URL on Google+, but it will eventually be an option for everyone.

The question is, should you take advantage of this feature? What’s the benefit to you as an individual or business?

Particularly with Google+, with their completely unusable standard URL, vanity URLs arrive not a moment too soon. Individuals and businesses who want to direct other people to their Google+ page need to be able to easily share a link, and a custom URL is far more easy to say and remember. 

A vanity URL also helps lend authority to you and your brand.

This will serve to replace the third-party solutions that have cropped up to replace the ungainly URLs provided by default, though use of a privately owned subdomain may still be an attractive option to businesses.

Have you set up vanity URLs on other networks? Are you looking forward to being able to do the same with your Google+ page?

Related

Category: Social Media ArticlesTag: Facebook

About Mike Allton

Mike is an international keynote speaker, an award-winning blogger & author at The Social Media Hat, and Head of Strategic Partnerships at Agorapulse where he strengthens relationships with social media educators, influencers and partner brands. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop.

Join The Community!

34,720 savvy marketers have signed up to get the latest social media insights and ideas. Will you?


Previous Post: « Digg Updates Digg 3.0 Mobile App
Next Post: iPhone Blogging »

Primary Sidebar

Work With Mike

Work with Mike Allton in a consulting capacity, or to speak at your next event.

Meet Mike

Mike Allton is an international keynote speaker & consultant, and an award-winning blogger and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

Since 2012, Mike has worked with over a hundred brands and executives to help them identify and implement successful strategies. As a certified NLP Coach & Practitioner, he helps YOU achieve excellence. Work With Mike

Partnership Unpacked

Featured Posts

How SaaS Companies Find and Leverage B2B Influencers w/ Justin Levy

May 29, 2023 //  by Mike Allton

Partnership Unpacked, Episode 23, with Justin Levy

Employee Influencer

Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees

May 27, 2023 //  by Chinwoke Nnamani

Employee Advocacy: Some Of Your Best Influencer Options

How To Think Differently About Influencer Marketing w/ Jason Falls

How To Think Differently About Influencer Marketing w/ Jason Falls

May 22, 2023 //  by Mike Allton

Partnership Unpacked, Episode 22, with Jason Falls

More Like This

  • The Essential Influencer Marketing Partnership Agreement for B2B SaaS Companies
  • Why Digital Marketing Education is a Must for Modern-Day Students
  • Why B2B SaaS Influencer Marketing Is A Struggle Worth Overcoming

Footer

Recent Posts

  • How SaaS Companies Find and Leverage B2B Influencers w/ Justin Levy
  • Your Employee, Your Biggest Influencer: How to Market Your Brand Through Your Employees
  • How To Think Differently About Influencer Marketing w/ Jason Falls
  • The Essential Influencer Marketing Partnership Agreement for B2B SaaS Companies
  • Why Digital Marketing Education is a Must for Modern-Day Students
  • Why B2B SaaS Influencer Marketing Is A Struggle Worth Overcoming
  • How to Create a Partnership Movement in Your Company w/ Jared Fuller
  • How To Partner With Your Audience To Amplify Your Brand w/ Rachel Stephan

Marketing Resources

  • Partnership Unpacked Podcast
  • The Ultimate Guide to the Perfect LinkedIn Profile
  • How To Craft Your Marketing Plan
  • Social Media Spring Cleaning
  • Social Media Planner
  • Get The Newsletter
  • Home
  • Virtual Event Strategy
  • Mike Allton, Your Next Keynote Speaker
  • Mike Allton’s Newsletter
  • Work With Mike
  • Privacy Policy
  • Disclosure

Site Footer

Partnership Unpacked Podcast

  • Listen on Amazon
  • Listen on Apple
  • Listen on Google
  • Listen on Spotify
  • Listen on Stitcher
  • Social Media Articles
  • Digital Marketing Articles
  • Social Media Tools & Resources
  • Virtual Events Articles
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2011–2023 The Social Media Hat · All Rights Reserved