11 Incredible Sessions. 23 Amazing Speakers. This year’s Virtual Blogging Conference is packed with sessions ranging from Branding to HOAs to Podcasting and more, all free. Check it out.
The 2nd Annual Virtual Bloggers Conference on Google+Read More
Why Linkbait Is Not The Evil Viper You Think It Is (And How To Use It To Gain Traffic)
Linkbait, while the name may sound bad or may even have some negative connotation in your mind, doesn’t have to be negative at all. It can and should be a productive aspect of your Content Marketing strategy.
Why Linkbait Is Not The Evil Viper You Think It Is (And How To Use It To Gain Traffic)Read More
Content Marketing may be the most useless, impractical, non-measureable term in Marketing.
Is Content Marketing a useless phrase? Is it impractical and non-measureable? Perhaps. But Mike Allton suggests that it’s still an extremely valuable term, and here’s why.
Content Marketing may be the most useless, impractical, non-measureable term in Marketing.Read More
Blogging for Business: What’s Important in 2014
It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be? This article will give you the four lessons that I took from 2013, and I feel …
Is Ranking First on Google All That Matters?
Let’s face it, when it comes to online marketing and improving search results, there’s one Holy Grail for businesses and marketers: Ranking #1 on a Google Search. Achieving that first organic result is what everyone hopes and dreams and works for. It’s the pinnacle of success, particularly for the SEO consultant. And there’s little doubt …
When You Should (And Shouldn’t) Use a WordPress Plugin
WordPress is easily the most widely-used and powerful blogging platform available, and a large part of its success is due to the wide array of plugins that are offered to those who use it. On the one hand, plugins can provide a great deal of functionality and can benefit your site in quite a few …
When You Should (And Shouldn’t) Use a WordPress PluginRead More
Google Authorship – are we there yet?
Around and around we go. Google’s changed the rules again. In the last week we’ve been introduced to the new Hummingbird algorithm, and then John Mueller (Google Webmaster Tools Analyst) dropped this bomb: “Well, we don’t use Authorship for ranking.” Hold your horses and don’t jump to conclusions because this gets interesting. It all went …
A Surefire Marketing Strategy for Driving Website Traffic
Website analytics is a Big Data gathering method that can give you an average 117 percent return on investment, or as much as 2,000 percent, according to International Data Corporation, a Massachussetts-based research firm. If you have a few minutes per day to devote to implementing an analytics-based marketing strategy, you can see revenue improvement …
A Surefire Marketing Strategy for Driving Website TrafficRead More
Building a Natural Backlink Profile
For anyone that is building links or actively seeking out backlinks for their site, one of the most important things to keep in mind is the look of your backlink profile. The term backlink profile refers to the list of links that are pointing back to your site from external sources. It is important to …