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Social Media Demographics [INFOGRAPHS]

You are here: Home / Social Media Articles / Social Media Demographics [INFOGRAPHS]

October 28, 2011 //  by Mike Allton

Reading Time: < 1 minute

Businesses who want to use their website and social media to reach out to and engage their customers need to understand the demographics behind today’s social media networks. If you are targeting a younger audience, sites like Bebo.com should be a larger part of your social media marketing campaign than more professional platforms like LinkedIn.com. The following infographs may help clarify for you who is using which social media platforms and where your marketing efforts need to be. Click any infograph to open a larger version in a lightbox which can be enlarged.

Age Distribution on Social Network Sites

Age distribution on social network sites

How Are Mobile Phones Changing Social Media?

How are Mobile Phones Changing Social Media

How People Share Content on the Web

How People Share Content On The Web

How the World Spends its Time Online

How the World Spends its Time Online

Popular Site Demographics

Popular Site Demographics

BONUS: Building a Company with Social Media

Building a Company with Social Media

All infographs are the property of their respective owners.

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Category: Social Media ArticlesTag: Demographics, Infograph, LinkedIn

About Mike Allton

Mike is an international keynote speaker, an award-winning blogger & author at The Social Media Hat, and Head of Strategic Partnerships at Agorapulse where he strengthens relationships with social media educators, influencers and partner brands. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop.

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Mike Allton is an international keynote speaker & consultant, and an award-winning blogger and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

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