HootSuite App Updated with Timesavers
The mobile app for the HootSuite social media management dashboard received a major update today (iOS), and may have also paved the way for future upgrades. With the update, HootSuite users can now sync their social networks between their app and the web dashboard. Previously, each user would have to log into the app with their HootSuite account, yet would still have to set up their social networks, regardless of what was configured within the web dashboard.
Unfortunately, mobile HootSuite still only supports Twitter, Facebook, Facebook pages, Foursquare and LinkedIn. Interestingly, once you perform the update and log into the app, if you go to your Social Networks list, you'll see your connected networks, as well as all of the "unsupported" networks that in your web dashboard greyed out. Hopefully that's further indication that mobile support is coming soon!
Additionally, Enterprise users can now take advantage of Single Sign-On, as well as hide specific social networks. This is useful in a Team environment where you may want specific Team members to have restricted access. A common scenario is when you have a mix of personal and branded accounts set up within your HootSuite dashboard, but you only want your Team members to have access to monitor and post to the branded accounts.
The update also improves the security of the user authentication process, and fixes and issue that some users were experiencing when Liking or Unliking a Facebook post. An issue where some search streams weren't updating after logging in has also been addressed. Since one of the truly powerful features of HootSuite is the ability to set up and save hashtag searches as tabs and streams, this was a critical bug fix.
This is version 2.4.20 of HootSuite for Twitter & Facebook. [iTunes link] [Google Play Store] If you aren't yet using HootSuite to manage and monitor your social networks, I strongly recommend giving it a try. Here's a link to a free 30-day trial of HootSuite Pro. As a HootSuite Solution Pro, I'm certified in HootSuite management and can provide assistance and training in helping you get the most out of your social media management tool. Contact me to arrange a consultation.
Are you using HootSuite already? What do you think of the mobile app?
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By Mike Allton, Content Marketing Practitioner
Mike is a Content Marketing Practitioner - a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author at The Social Media Hat, and Brand Evangelist at Agorapulse (formerly CMO at SiteSell).
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