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The Social Media Hat

Twelve years of marketing, tested in public, one post at a time.

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MailChimp

2 Changes To MailChimp And What They Mean To You

Switching from Double to Single Opt-In by default may not sound like a big deal, but some people will have broken workflows and unhappy subscribers!

2 Changes To MailChimp And What They Mean To YouRead More

How to Integrate Your MailChimp Email Campaigns with HootSuite

The basic tenets of inbound marketing are that you will create content on your website, share it to social networks to drive traffic, and then collect email addresses of interested visitors to be used for email marketing. You can then regularly reach out to your followers and subscribers and create opportunities for both engagement and …

How to Integrate Your MailChimp Email Campaigns with HootSuiteRead More

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