Many people don’t really figure YouTube into their online marketing strategy, but you should. You need to realize that people are very visual by nature and videos are probably the best forms of presentation because they make use of both audio and visuals. If you’re concerned about your skill (or lack of it) in making a video presentation, you really shouldn’t be.
YouTube is a world's biggest video sharing website. There are a lot of other websites that share videos, and there are the naughty ones that share files, but YouTube is the biggest out of all of them. There are thousands of videos on YouTube and thousands of people visit it every day. It has a very large pool of people who could potentially see your adverts and your videos. So, as you can imagine, the marketing potential of YouTube is huge.
I first read and fell in love with A Game of Thrones back in 1998. I waited a year for the second volume in the series to come out, then another year for the third volume... after discovering that author George R.R. Martin decided to extend the series from a trilogy all the way to seven volumes... and waited five then six years for volumes four and five, respectively.
Practical Social Media University has an acclaimed course entitled, "The Ultimate Guide To Facebook Prospecting." The purpose of the course is to help you tap the over 1.1 billion Facebook users and sift through them to find those that would make prospective clients.
Today's update for the YouTube app adds a number of features, including:
- Quick access to new uploads from subscriptions via "My Subscriptions" feed on the Guide
- Queue up videos to play on TV
One new feature that should be of particular interest to businesses is "Access to Live Streams." Previously, if your business wanted to broadcast live, you would have to catch customers and viewers while at their desktop computers.