For local small businesses, one of the keys to search engine marketing is making sure that if a customer is searching for your business, they can find it easily. This means making sure that your business has a regional listing in each of the major search engine's local directory, like Google+ Local or Bing Local.
Foursquare, the location-based social network that lets you check in to businesses, has released an update to their app and overall service. They have implemented a unique Foursquare scoring system that ranks businesses in an effort to show you how popular a business is. According to their blog and the update:
With this update, we've made finding the best place even easier.
Yelp, the social network for finding and sharing location activities, has released version 6.0.0 of their mobile app. The update description states:
This update is literally filled to the brim with awesomeness. We're not joking -- we had to get an intern to stand on the top of it just to get it zipped up and shipped to the App Store.