Accepting that the fall of Organic Reach has happened is the first step to recovery, and this article will guide you through the grieving process, from Denial, to Anger, Bargaining, Doubt and, finally Acceptance.
If you've seen "Social Network" then you know that from the beginning, Facebook founder Mark Zuckerberg resisted incorporating advertising within the fledgling social media platform. He preferred to grow the network and make it an integral part of people's lives, and figure out how to make it profitable later on. While Facebook did, ultimately, begin to offer businesses advertising opportunities, the network continues to explore and revise what those advertising options actually are.
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