Now that Facebook has hopped aboard the hashtag train, there's an entirely new branch of social media marketing that you need to pay attention to. Some of you are familiar with hashtags via a site like Twitter, so you already know the gist of the tags and how to effectively use them. Others, however, are relatively new to hashtags, and thus need a few tips.
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For those who manage business and news sites, finding the right social media tools to support the content can be a real puzzle. There's a great deal of confusion about how to best coordinate social media with website content. You've probably heard the buzz: "social media is the most effective way to engage customers," and even "blogs are being replaced by social media."