Google

Is Ranking First on Google All That Matters?

Is Ranking First on Google All That Matters?

Let’s face it, when it comes to online marketing and improving search results, there’s one Holy Grail for businesses and marketers: Ranking #1 on a Google Search. Achieving that first organic result is what everyone hopes and dreams and works for. It’s the pinnacle of success, particularly for the SEO consultant. And there’s little doubt that higher and higher search results are better for a website and business.

But is ranking first on Google all that matters?

The Return of the PageRank

The Return of the PageRank

Well, we should probably know better. When it was suggested back in May by Google that we would not see any more updates to pageRank this year, and that the metric would likely be phased out completely, we should have known better. We should have realized that either the metric would be kept, or it would be replaced with something even better.

The Next City for Google Fiber

The Next City for Google Fiber

Everyone has heard of the search engine Google. And most everyone (besides Microsoft Bing employees) uses it regularly.

Since their start just 15 years ago, the California-based company has expanded their list of services. It now offers most everything – books, maps, glasses, smart TV, an operating system, tablet – just to name a handful. If you have the money or the Internet service, you can access almost all of their services.

Naming the Nameless: Google’s Quest to Deal in Real Names

Naming the Nameless: Google’s Quest to Deal in Real Names

Anonymity has always been a staple of the internet. But Google would like to change that. In October it was announced that in order to use Google+, Google’s social media platform, you have to use your own real name. Not a pseudonym (though this policy may change). This has been a point of contention with Google users for over 2 years.

But then Google said this month that you need to use your Google+ account (the one with your real name attached) to comment on YouTube comments. Essentially, your name will be attached to every comment you make.

Why Chromecast Wins

Why Chromecast Wins

Google announced today a new product that rivals Apple TV, Roku and others. Chromecast is a device that connects your computer with your HD TV, allowing you to stream content, much like these other devices.

Like AirPlay, you will be able to click a button to send whatever you're viewing to your TV. The Chromecast device, which costs just $35, plugs into your TV's HDMI port and connects your TV to your WiFi.

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