SEO in 2018: 7 Updates You Need to Know
This post will give you help you discover the seven most important SEO updates that you need to know in 2018.
This post will give you help you discover the seven most important SEO updates that you need to know in 2018.
Let’s face it, when it comes to online marketing and improving search results, there’s one Holy Grail for businesses and marketers: Ranking #1 on a Google Search. Achieving that first organic result is what everyone hopes and dreams and works for. It’s the pinnacle of success, particularly for the SEO consultant. And there’s little doubt that higher and higher search results are better for a website and business.
But is ranking first on Google all that matters?
Brands who are actively using their Google+ Pages will be able to use their status updates to generate display ads which will be displayed across the Google network. Ads are interactive, and can include HOAs.
Anonymity has always been a staple of the internet. But Google would like to change that. In October it was announced that in order to use Google+, Google’s social media platform, you have to use your own real name. Not a pseudonym (though this policy may change). This has been a point of contention with Google users for over 2 years.
Gmail continues to get better. Today's update brings some very interesting improvements to attachments, as well as how Gmail handles links to both Google+ and Google Drive.
The following is the text of my presentation for local businesses,
The Power of the +Plus.
On Monday, July 1, I wrote an article that received a significant amount of attention, "How Not to Use Google+." Thousands of people were interested in that article, and many of them chose to share it to their own Google+ profile using the Google+ +1 sharing buttons on the post.
Imagine being able to connect with friends, create status updates that can be as detailed as blog posts, check into and recommend local restaurants, find great news stories and share them with connections, upload images and even create short video snippets.
Sound familiar?
One minor, yet seamingly very important change that has come to Google+ recently is that when looking at a profile, yours or anyone else's, the menu bar has moved to the top of the page!
Google held their 6th annual developers conference this week called Google I/O 13, and during the keynote address, some amazing new features and developments were announced.