Wouldn't it be nice to have a community of fans that loved your brand and engaged with you on Facebook? Bella Vasta tells us how to do it using Facebook Groups.
Facebook has determined to develop "the social infrastructure for community -- for supporting us, for keeping us safe, for informing us, for civic engagement, and for inclusion of all." Here's how they're doing it.
Forums, Groups, Communities... Bulletin Board Systems... Discussion forums have been around the Internet in one form or another for over 20 years. The concept is simple: give people a place to post questions and discussion topics, and respond to posts from other people. The problem is, virtually every discussion forum has and continues to be inundated with spammers, even on the major social networks.