Do you know how effective your content marketing is? What metrics should you use, and where do you get them?
Marketers need a way to measure the complete success of their efforts across time and platforms which, until now, hasn't been affordable.
While content marketing may cost 62% less than traditional marketing, and generate 3x as many leads per dollar spent, many companies are still behind in implementing a strategy. Why?
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Who is reading your content? When? How? These are critical questions that you need to ask (and answer) to better understand your audience!
Check out over 10 tools that can help you with every aspect of your content marketing, from blogging to social media and more.