Accepting that the fall of Organic Reach has happened is the first step to recovery, and this article will guide you through the grieving process, from Denial, to Anger, Bargaining, Doubt and, finally Acceptance.
Google has implemented a system where active Google+ businesses can promote their Google+ posts throughout the Google display network as an ad. Here's how to get started.
One of the questions I get asked a lot, and even talked about in a recent HOA, is whether or not businesses should promote themselves on social media. And for some, it may not be as strange a question as you might think.
Yahoo! started in 1994 and grew quite rapidly, offering users a portal to access their email, news and information. However, recent years have seen Yahoo usage lag behind Google and social networks like Facebook. Google has embraced social media and incorporated their own social media platform in Google+, but how will Yahoo adapt?