YouTube dramatically improves iPhone app
When Apple released iOS6, the native YouTube app was removed as part of their break from Google. For most iPhone users, this was a good thing! Google released their own YouTube app that is far superior. An update was released today that makes it even better.
First, the new update brings long-awaited iPad and iPhone5 support, improving the user experience tremendously.
Users can now stream videos through AirPlay, Apple's technique for wirelessly sending and displaying content from one device, like an iPhone, to another device, like an AppleTV.
Additionally, the logo can be tapped to access the channel Guide. Users can also add and remove videos from their playlists. When video descriptions contain links, those links are now clickable, and Google has included improved accessibility with VoiceOver.
What do you think of the new YouTube app?
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By Mike Allton, Content Marketing Practitioner
Mike is a Content Marketing Practitioner - a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author at The Social Media Hat, and Brand Evangelist at Agorapulse (formerly CMO at SiteSell).
As Brand Evangelist, Mike works directly with other social media educators, influencers, agencies and brands to explore and develop profitable relationships with Agorapulse.Follow @Mike_Allton