What Happened To Vine? Twitter Shut It Down.
In a stunning announcement, Vine announced in October that the Vine app and service is essentially shutting down. Why, and more importantly, what will happen to existing Vines and Vine users is of paramount performance. (Updates follow, including V2!)
Vine Is Shutting Down
In the announcement, Vine, which is owned by Twitter, specifically said that "in the coming months we’ll be discontinuing the mobile app." Since the only way you can upload and share a Vine is via the mobile app, that means that users will no longer be able to create new content to share with their audiences.
Now, Vine was also quick to state that the website and apps are not going away today, and suggested that the website may continue to function long after the apps have been disabled.
That means that you, as a Vine user, have time to go to Vine and download your content for archiving or use elsewhere.
Vine's statement said, "To all the creators out there — thank you for taking a chance on this app back in the day. To the many team members over the years who made this what it was — thank you for your contributions. And of course, thank you to all of those who came to watch and laugh every day."
But the bottom line is that Vine is shutting down, like Blab and other networks before it this year, and that is potentially devastating to some users.
Continue on to learn why Twitter shut down Vine, and what that means to you.
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By Mike Allton, Content Marketing Practitioner
Mike is a Content Marketing Practitioner - a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author at The Social Media Hat, and Brand Evangelist at Agorapulse (formerly CMO at SiteSell).
As Brand Evangelist, Mike works directly with other social media educators, influencers, agencies and brands to explore and develop profitable relationships with Agorapulse.Follow @Mike_Allton