News and articles discussing social media and the top social networks today, as they relate to small businesses and organizations.
Buffer has added a new scheduling option that allows you to select additional times to reshare posts, bringing greater visibility to your new content.
There's a grand misperception among business owners and social media users that follower counts are extremely important. Too much talk and emphasis is placed on how so-and-so has one million followers. The reality is that after a point, none of that matters. It's true that a new business Twitter account that has zero followers is both unimpressive and ineffective, but once you've picked up some followers, it's highly unlikely that anyone else would care how many you have.
While it's fun to install and play with some of the Hootsuite apps, what happens if you're paying for an app you no longer need? Here's how to cancel that premium app.
Ultimately, the success of your ad campaign now relies upon your ability to choose what to promote. You can now advertise posts that give valuable or interesting information to a certain set of users.
Pinterest has announced that they are expanding Send Pin to include more advanced messaging and pinning, and the State of Collaboration has just taken a step forward.
Effective Facebook advertising requires extensive knowledge of Facebook ad types, best practices and more. If you're going to use an Ad Manager, here's how to give them access.