Social Media

News and articles discussing social media and the top social networks today, as they relate to small businesses and organizations.

How to schedule Google+ Posts

While I do not recommend trying to fully automate all of your social media activity, as that defeats the purpose of social networking, I do recommend that businesses with an active blog find a way to re-post old blog entries. Re-posting blog entries is great for reminding your followers on great points you've made, as well as sharing that content with new followers who might not have seen the post the first time around.

How to Advertise on Facebook (as of today)

If you've seen "Social Network" then you know that from the beginning, Facebook founder Mark Zuckerberg resisted incorporating advertising within the fledgling social media platform. He preferred to grow the network and make it an integral part of people's lives, and figure out how to make it profitable later on. While Facebook did, ultimately, begin to offer businesses advertising opportunities, the network continues to explore and revise what those advertising options actually are.

Getting Started in Social Media Series, Part Three: Facebook

Many of the clients we work with are just getting started on Social Media. If they have used Facebook or other Social Media platforms at all, it has been only for limited personal use. In order to help small business owners get started, we are launching a series of posts, each of which will outline how to quickly get up and running on a specific social network. Businesses can go through these posts one at a time or pick and choose which networks they want to start with.

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