Many website studies report as much as half of our marketing time is spent in email. Others put it at a much higher percentage. As far as the rest of the day goes, one batch of studies have marketers working more than 12 hours a day while only accomplishing 6 hours' worth of real down in the trenches work. I would quote sources but the search for this information provided so many of them that I would not even know where to begin. Besides, if you are a marketer, you already knew this information.
News and articles on other marketing methods and topics like Pay-Per-Click, Press Releases and more.
Content Marketing is not just about creating content. The content that we create must educate, entertain and engage our readers in order for it to have value and be effective. The best content invokes emotional triggers which not only interest the reader, but compel them to share the content as well.
When I was a kid I wasn't allowed to watch the Simpsons. In fact, I wasn't even allowed to watch the Power Rangers but I understood the storyline enough to be able to fake it when classmates brought up discussions around the most recent episode.
Over the past year I have been the founder of Problemio, which is the company behind some of the most helpful mobile apps for planning and starting a business on iOS, Android, Kindle and the NOOK. Since I started creating the apps, they have had a cumulative download total of 150,000. Since the app offers chat-based help to entrepreneurs, I was able to chat with many entrepreneurs on my apps and learned that there are five very common areas where most people encounter the biggest challenges.
My business partner and I launched our website TreatmentSaver 5 years ago with no real understanding of how to make money online. I am an Optometrist and my partner is a medical doctor so as you can imagine our prior training didn't exactly help us prepare for what we would encounter running a web business!
With the proliferation of social networks and profiles, comment systems and discussion forums, and other online services, creating an account for ourselves is now second-nature. What is not yet second-nature is an understanding of just how important your profile pic really is. If you're using a website or service for personal use, you can certainly feel free to upload whatever image you want and go about your day. If you're there for business though, think again.
One of the easy pitfalls when you're first starting your business (or really at any time) is to say Yes to a client and take on a job that you really didn't want and should not have taken on in the first place. There are all kinds of reasons why we do this; we need the money is typically the culprit. But it's also easy to give in to situations where you think you're helping the client, or perhaps you think it might lead to future opportunities, or other mistaken and misguided reasons.
Guild Wars is an MMORPG. That stands for Massive Multi-player Online Role Playing Game. If you're not familiar with Guild Wars, or games like World of Warcraft, you create an account and with that account, you can create one or more characters. These characters start at basic levels of competency, and as you play the game, the characters gain experience and resources.
If you aren't familiar with QR Codes, they're the square black and white abstract-looking images that you'll sometimes see on posters, ads and flyers. Using any one of the many scanning apps available, you can use your smartphone to scan the code. Once scanned, the "quick response barcode" will trigger the browser on your device to open a specific link programmed into the QR Code.