It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be?
This article will give you the four lessons that I took from 2013, and I feel are the most important for a new start to the new year.
- Setting your Blog Apart from the Rest
- How to Get the Most out of your Content
- The Fall of SEO and Rise of SMO
- The New, Best Way to Promote your Blog
So let’s get started.
This has been a great year for The Social Media Hat. I can’t tell you how thrilled I have been with the response and support that you have given me. Your interest in my writing has been phenomenal!
While this may be a list of the most popular blog posts on The Social Media Hat last year, what this list is really about is how supportive you’ve been. By reading and sharing and engaging, you’ve helped to make this site and community what it is.
Nonprofits and other organizations have been tapping into the blogosphere for a while now, and with ongoing social media developments (like the advent of Google+ Communities), blogs have become an important part of getting their brand and culture out there.
Nowadays, it is more uncommon for an organization to not have a blog than to have one. But, for those organizations that are a little behind the times, or are looking to grow their membership blog, here are some tips and tricks for using social media to launch yourself into the interwebs.
Have you ever read an article on a website that you enjoyed so much, you wanted to share it with all your Twitter followers? So you click the ever-present Tweet button and a window pops up with the title and link to the post set up for you. But sometimes, there's also a Twitter handle included. It's usually something like, "via @SocialMediaHats." That's something that the site owners set up to encourage tweets to include a mention of the article's author.
Content Marketing for your business means creating great content and sharing it to your social networks. But it also means looking for additional, sometimes creative ways to get what you're writing in front of more people. What do you think are the best tools for getting more traffic to your blog?