Klout, the Social Media Measurement score and website, now factors Facebook Pages into each users score.
Mashable reported that, “The new feature allows you to connect your brand or organization’s page to your Klout account and then have activity for that page help grow your Klout score.”
For many Klout users, this addition has been a long time coming as they were forced to choose between their personal Facebook account or their business page. Some might have more followers for their page but more interaction with their personal account, and with no real insight into how Klout Scores are measured, it was anyone’s guess which way to go.
This follows the heels of a major overhaul by Klout last month. They changed their score algorithms as well as a number of changes to their website and feature set. Klout attempts to monitor all social media and social network activity and generate a score based on a user’s followers and interactions.
Do you use Klout? Did your score go up or down as a result of this change?
