• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Coaching & Consulting
  • Community
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Newsletter
  • Search
  • Coaching & Consulting
  • Community
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Newsletter
  • Search

How to connect Google Analytics to your HootSuite Account

You are here: Home / Social Media Articles / How to connect Google Analytics to your HootSuite Account

October 15, 2013 //  by Mike Allton

Reading Time: < 1 minute

Once you have been using HootSuite to manage your social media activity for a while, you’re going to want to set up reports and systems to measure your success. We’re going to review how to set those reports up in one of our HootSuite Series posts, but before we do, you need to make sure that you’ve connected your Google Analytics account to your HootSuite account.

Log into your HootSuite dashboard (http://hootsuite.com/dashboard) and click on the Analytics button in the left menu. 

Click on HootSuite Analytics

HootSuite provides a series of reports and report templates. Click on Google Analytics and then click on the Add Google account button.

Add your Google Analytics account to your HootSuite account.

You will need to log into your Google account in order to authenticate it. Once finished, you will be able to create a Google Analytics report or add Google Analytics data to more comprehensive reports.

As I mentioned, we are going to dive into HootSuite analytics in a separate post, but use examples might include comparing how much traffic HootSuite shares to Twitter have generated to your site as compared to Twitter overall. While I use HootSuite to share my new posts, much of my Twitter traffic actually comes as a result of Triberr or Buffer shares, but it would be interesting to see exactly how much, and which shares were the most effective.

Related

Category: Social Media ArticlesTag: Google+, Hootsuite

About Mike Allton

Mike is an international keynote speaker, an award-winning blogger & author at The Social Media Hat, and Head of Strategic Partnerships at Agorapulse where he strengthens relationships with social media educators, influencers and partner brands. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop.

Join The Community!

35,000 savvy marketers have signed up to get the latest social media insights and ideas. Will you?


Previous Post: « My Experience with Nster: An Effective Tool for Site Monetization
Next Post: How to use HootSuite Shortened Links and Parameters »

Primary Sidebar

Work With Mike

Work with Mike Allton in a consulting capacity, or to speak at your next event.

Meet Mike

Mike Allton is an international keynote speaker & consultant, and an award-winning blogger and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

Since 2012, Mike has worked with over a hundred brands and executives to help them identify and implement successful strategies. As a certified NLP Coach & Practitioner, he helps YOU achieve excellence. Work With Mike

Partnership Unpacked

Featured Posts

Goldie Chan Partnership Unpacked - Landscape graphic - 1920x1080

B2B Influencer Marketing From The Influencer’s POV w/ Goldie Chan

February 3, 2023 //  by Mike Allton

Partnership Unpacked, Episode 6, with Goldie Chan

B2B Influencer Regulations London View

Rules And Regulations Every B2B Influencer Needs To Know

January 28, 2023 //  by Mike Allton

Over a dozen state, federal and international regulations for the B2B influencer to be aware of.

B2B Influencer Marketing Revenue Information

How Much Revenue Can A B2B Influencer Earn?

January 25, 2023 //  by Mike Allton

7 Ways B2B Influencers Can Make Money

More Like This

  • B2B Influencer vs B2C Influencer Marketing
  • Fintech CEOs Demonstrate Leadership Through Personal Brand
  • Setting Goals for Partnerships & Omnichannel Marketing

Footer

Recent Posts

  • B2B Influencer Marketing From The Influencer’s POV w/ Goldie Chan
  • Rules And Regulations Every B2B Influencer Needs To Know
  • How Much Revenue Can A B2B Influencer Earn?
  • B2B Influencer vs B2C Influencer Marketing
  • Fintech CEOs Demonstrate Leadership Through Personal Brand
  • Setting Goals for Partnerships & Omnichannel Marketing
  • How To Build Strong Client Relationships
  • How To Develop Successful Influencer Marketing Campaigns

Marketing Resources

  • Marketing Hyperdrive Podcast
  • The Virtual Event Strategist Podcast
  • Partnership Unpacked Podcast (Coming soon!)
  • How To Craft Your Marketing Plan
  • The Ultimate Guide to the Perfect LinkedIn Profile
  • Social Media Spring Cleaning
  • Social Media Planner
  • Get The Newsletter
  • Home
  • Virtual Event Strategy
  • Mike Allton, Your Next Keynote Speaker
  • Mike Allton’s Newsletter
  • Work With Mike
  • Privacy Policy
  • Disclosure

Site Footer

Partnership Unpacked Podcast

  • Listen on Amazon
  • Listen on Apple
  • Listen on Google
  • Listen on Spotify
  • Listen on Stitcher
  • Social Media Articles
  • Digital Marketing Articles
  • Social Media Tools & Resources
  • Virtual Events Articles
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2011–2023 The Social Media Hat ยท All Rights Reserved