• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Home
  • Articles
    • Digital Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Marketing Resources
    • Newsletter
    • The Virtual Event Strategist Podcast
    • Marketing Hyperdrive Podcast
  • GET HELP
    • Virtual Event VIP Strategy Day
    • Social Media Planner
  • About
  • Search
  • Home
  • Articles
    • Digital Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Marketing Resources
    • Newsletter
    • The Virtual Event Strategist Podcast
    • Marketing Hyperdrive Podcast
  • GET HELP
    • Virtual Event VIP Strategy Day
    • Social Media Planner
  • About
  • Search

How to Choose a Virtual Event Consultant

Reading Time: 4 minutes A good consultant can provide valuable advice & guidance, while a bad one can cause problems and headaches.

You are here: Home / Virtual Events / How to Choose a Virtual Event Consultant

February 7, 2022 //  by Mike Allton//  Leave a Comment

Reading Time: 4 minutes

If you’re thinking about hosting a virtual summit or conference, it’s important to choose the right virtual event consultant to help you make your event a success. A good consultant can provide valuable advice and guidance, while a bad one can cause problems and headaches. So how do you go about choosing the right consultant?

First, consider your needs and the benefits you hope to get out of the event. What kind of audience do you want to reach? What are your goals for the event? Once you have a good idea of what you want, start researching virtual event consultants and ask around for recommendations.

When looking at potential consultants, be sure to check their experience and expertise in hosting virtual events. Ask about their approach to planning and strategy, as well as their track record of success. It’s also important to find out if they have a team of professionals who can help with things like graphic design, web development, and marketing. If you’ve already committed to a specific virtual event platform like Airmeet or HeySummit, make sure they’re familiar with that platform’s features and peculiarities.

You will also want to consider exactly what kind of help you’re looking for. A virtual event consultant can certainly help with virtual event strategy, but may also be positioned and experienced in helping to produce and execute the event. Do you need a virtual event strategist? Or do you need an agency that can help you handle every aspect of your online event?

Price is obviously an important factor when making your decision, but don’t let it be the only one. The cheapest consultant isn’t always the best choice. Instead, look for one that offers a good balance between price and quality service.

Lastly, trust your gut when choosing a consultant. If you feel like something is off about them or their business model seems shady in any way then move on to another option! Virtual events require careful planning and execution so make sure whoever helps you plan yours has plenty of experience with this type of project before making any commitments or signing on the dotted line.

Here are four tips to get you started:

Ask your friends and contacts for virtual event consultant recommendations.

Tip #01: Ask Around

The best way to find a good consultant is by word of mouth. Ask your colleagues, friends, and family members if they have any recommendations. Chances are, someone you know has worked with a virtual event consultant in the past and can point you in the right direction.

LinkedIn and Twitter are excellent platforms to post your request for recommendations, as well as any communities you’re a part of, particularly if it’s a large group or channel with broad professional reach.

Research Virtual Event Consultants

Tip #02: Research Virtual Event Consultants

Once you have a few names, do some research on each of them. Check out their websites and read reviews from past clients. This will give you a good idea of what to expect and help you narrow down your list.

Again, this is where LinkedIn can be particularly helpful. A successful virtual event consultant will have built a large network on LinkedIn and should have ample recommendations from their past clients and connections, right there on their profile.

Meet With Potential Consultants

Tip #03: Meet With Potential Consultants

The next step is to meet with potential consultants in person. This gives you a chance to ask questions, get to know them better, and see if they’re the right fit for your needs.

Plan to spend 30-60 minutes on a call with them and have very specific questions prepared in advance. Ideally, identify key events they’ve talked about on their website or social media that have aspects similar to the kind of virtual event you want to host, and ask them for details.

Choose A Virtual Event Consultant Wisely

Tip #04: Choose A Virtual Event Consultant Wisely

Once you’ve met with several virtual event consultants, it’s time to make your decision. You should consider factors like experience, cost, and personality. You want someone who is knowledgeable about your industry and has the skills to help you plan a successful event.

They should also be willing to work within your budget, if possible. If not, ask them why their price point is higher than others on the market and what you can expect in return for that investment of time and money into your project.

You may also want to consider personality when choosing a virtual event consultant. Choose someone who understands how important this is for you personally and professionally! They will be with you throughout every step of planning – from strategy development all the way through execution day so make sure they’re easygoing enough that working together won’t feel like too much pressure or stress at any point along the way.

Every event brings with it pressures of being on a set schedule, with deadlines, and the stress of having intense scrutiny by attendees and event organizers alike. Virtual events add the additional complications of being dependent upon multiple layers of technology and timing. Which means that the ideal virtual event consultant is not only experienced, but even-tempered and patient.

The last thing you want is for your event to run into a series of technical snags, only to then completely fall apart because your consultant lost their cool.

Take your time when choosing a virtual event consultant and make sure that they’re the best fit for you and your brand, both personally and professionally.

If you’re interested in learning more about the unique approach I have for working with brands and helping them to determine their entire virtual event plan within an intense VIP Strategy Day, take a closer look at Sold Out Summits.

Related

Category: Virtual EventsTag: Virtual Event Consultant, Virtual Event Planning, Virtual Event Strategy

About Mike Allton

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Head of Strategic Partnerships at Agorapulse.

Mike is a Virtual Event Consultant and has partnered with Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow to write Ultimate Guide to Social Media Marketing published by Entrepreneur Press.

Free Virtual Event Webinar

10 Benefits of Virtual Events for SaaS Brands
Hosted by  Mike Allton
Most people are hesitant to try virtual events because they don’t understand all the benefits. They think it’s just a webinar or a conference call, but there’s so much more that can be done! 10 Benefits of Virtual Events for SaaS Brands is the answer to your questions. In this webinar, Mike Allton will teach you everything you need to know about virtual events. You’ll learn how to make them work for your company and get everyone on board with the idea.

Join The Community!

17 savvy marketers sign up every day to get the latest social media insights and ideas.


Previous Post: « How To Replicate In-Person Event Networking for Virtual Events
Next Post: Leverage the Power of Social Media For Your Next Virtual Event »

Reader Interactions

Leave a Comment or Question! Cancel reply

Primary Sidebar

LISTEN to The Virtual Event Strategist Podcast

Virtual Event VIP Strategy Day

Meet Mike

Mike Allton is a Virtual Event Strategist, and an award-winning blogger, speaker, and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. He has spearheaded dozens of live shows and virtual events, reaching tens of thousands of potential customers on behalf of represented brands.

Since 2012, Mike has excelled at helping his community understand the nuance and best practices involved in utilizing social platforms, leveraging social media management tools, and creating 10X content. He has established a reputation for being able to explain complex tools or topics in easy to understand ways, all while bringing a necessary sense of overall brand strategy and business purpose.

Featured Posts

How to Choose a Virtual Event Consultant

February 7, 2022 //  by Mike Allton

Reading Time: 4 minutes A good consultant can provide valuable advice & guidance, while a bad one can cause problems and headaches.

From Blah Webinars To Sold Out Summits – My Virtual Event Journey

November 8, 2021 //  by Mike Allton

Reading Time: 7 minutes Learn From My Virtual Event Experiences

Virtual Event Strategy: How To Narrow Focus To Achieve Broader Goals

May 11, 2022 //  by Mike Allton

Reading Time: 13 minutes Season 01 Episode 02 of the Virtual Event Strategist Podcast

More Like This

  • Virtual Event Strategy: Getting Started With Elephantine Events
  • Virtual Events As Powerful Customer Discovery Tools
  • Steal This Virtual Event Plan For A Flawless Event

Footer

Recent Posts

  • Choose Your Virtual Event Platform Before Building Your Agenda
  • Virtual Event Strategy: How To Rally Resources To Help You
  • Virtual Event Planner Options You Need To Consider Today
  • Virtual Event Strategy: Getting Started With Elephantine Events
  • Virtual Events As Powerful Customer Discovery Tools
  • Steal This Virtual Event Plan For A Flawless Event
  • Virtual Event Strategy: How To Narrow Focus To Achieve Broader Goals
  • Virtual Event Strategy: Your Why is Why You’re Unfocused

Key Topics

Agorapulse Bing Blab Blogging Buffer Business Canva Content Marketing Easil Email Marketing Evernote Facebook Google+ Holidays Hootsuite Influencer Marketing Infograph Instagram Klout LinkedIn Live Video Marketing Meerkat Mobile MySpace Pinterest Podcast ROI SEO SnapChat Social Media Marketing Social Pulse Summit Strategy Tailwind Triberr Twitter Video Vine Virtual Event Virtual Event Planning Virtual Event Speakers Virtual Event Strategy Yahoo Yelp YouTube
  • Home
  • Virtual Event Strategy
  • Subscribe
  • About The Social Media Hat
  • Contact Us
  • Privacy Policy
  • Disclosure

Site Footer

The Virtual Event Strategist Podcast

  • Listen on Apple
  • Listen on Spotify
  • Listen on Amazon
  • Listen on Stitcher
  • Social Media Articles
  • Digital Marketing Articles
  • Social Media Tools & Resources
  • Virtual Events Articles
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2022 The Social Media Hat · All Rights Reserved