• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Coaching & Consulting
  • Community
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Newsletter
  • Search
  • Coaching & Consulting
  • Community
  • Speaking
  • Articles
    • Digital Marketing
      • Influencer Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Newsletter
  • Search

HootSuite Adds Gmail and Pinterest Support

You are here: Home / Social Media Articles / HootSuite Adds Gmail and Pinterest Support

September 4, 2013 //  by Mike Allton

Reading Time: 3 minutes

One of the really cool aspects of HootSuite is that is has a thriving App Directory with some amazing apps and plugins that can take your HootSuite Dashboard to entirely new levels of capability. We’ve been covering a lot of ground in our HootSuite Series and will be digging into the App Directory in an upcoming post, but today we’ve learned that four new apps have been added to the directory, and they bring some really exciting options.

As a quick review, HootSuite is a social media management tool that comes in free and premium flavors. Out of the box it supports accounts on Facebook, Twitter, LinkedIn and Google+, as well as WordPress and a few others. For Google+ the support is for Pages, while the other networks include both personal profiles and business pages, as well as Groups. The App Directory is a repository of over 65 additional plugins and apps, often by third-parties, that you can install. Some are free and some require a subscription, depending on the service. You can access the App Directory in the left side menu and choose to install whenever apps you want to use.

The latest app additions include Gmail, ViralTag for Pinterest, Vidcaster and Shopseen.

UPDATE: While ViralTag was removed from the App Directory last year, it’s now been replaced with an alternative service integration: Tailwind. You can find that app here.

Gmail

In one of the most interesting apps we’ve seen, HootSuite users can now bring their Gmail account directly into their HootSuite Dashboard. By installing the app and connecting your account, you will be able to read, reply and delete emails right from within HootSuite. This can potentially save a lot of time switching back and forth between browser tabs, when everything you need to manage and monitor your social media presence, including responding to emails, is all within one Dashboard.

But what I really like is that is opens the HootSuite ecosystem up to even more creative uses by business and corporate teams. One of the features that’s always been present within HootSuite is to view posts within a stream from a connected social network and to choose to forward a post to an email account, effectively notifying someone else of that post. Now, you could have a dedicated Gmail account for marketing and social media team use, and have that account fed directly into the HootSuite Dashboard, giving you and your entire team easy access to all of the email and social profiles they need to monitor and manage.

Gmail capability within HootSuite

This app includes a 2-day free trial, and $1.99 / month thereafter subscription fee.

ViralTag for Pinterest

Unlike many of the other apps, which simply give you the option of creating a new stream for viewing network activity, ViralTag for Pinterest actually adds the ability to post to Pinterest. That means that it also includes HootSuite’s scheduling options so that now, you can publish Pinterest shares at the most optimum times for your network, as well as ensure consistent activity.

I also love that this feature can help brands spread out their Pinterest activity. Pinning is so quick and easy to do, we’re all guilty of “spam pinning” where we’ll open Pinterest and find 5 or 6 or more pins that we’ll repin rapidly. Ideally, brands would spread that activity out throughout the day, and now they can.

Using this app, HootSuite users and brands can now also more easily cross-promote their content and social networks by sharing pins to their other social accounts.

Pinterest Capability within HootSuite

This app includes a 2-day free trial, and $4.99 / month thereafter subscription fee.

Vidcaster

The Vidcaster app brings support for the Vidcaster network within the HootSuite dashboard. Vidcaster allows you to create and share videos, much like YouTube, and the app gives you easy access to your library of videos to continue to share and promote them.

Vidcaster for HootSuite

This app is free to install.

Shopseen

Shopseen is an extremely useful app for those of you who are maintaining multiple online stores on sites like eBay, Shopify or Etsy. The app allows shop owners to not only track their inventory and orders, but also promote specific products. Any product listing can be shared to your connected social networks using HootSuite and the Shopseen app.

Shopseen for HootSuite

This app is also free to install.

If you haven’t yet signed up for a HootSuite account, you can get a free trial here, and you can contact me if you would like additional training and support. And stay tuned for more articles on the power of HootSuite!

Related

Category: Social Media ArticlesTag: Hootsuite

About Mike Allton

Mike is an international keynote speaker, an award-winning blogger & author at The Social Media Hat, and Head of Strategic Partnerships at Agorapulse where he strengthens relationships with social media educators, influencers and partner brands. He has spent over a decade in digital marketing and brings an unparalleled level of experience and excitement to the fore, whether he's delivering a presentation or leading a workshop.

Join The Community!

34,720 savvy marketers have signed up to get the latest social media insights and ideas. Will you?


Previous Post: « Dashboard Pro adds 80 new reports for mobile Google Analytics
Next Post: How to Access HootSuite via Web, Mobile, App or Extension »

Primary Sidebar

Work With Mike

Work with Mike Allton in a consulting capacity, or to speak at your next event.

Meet Mike

Mike Allton is an international keynote speaker & consultant, and an award-winning blogger and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. Mike is proud to serve as the Head of Strategic Partnerships at Agorapulse, where he builds relationships with influencers and brands around the world.

Since 2012, Mike has worked with over a hundred brands and executives to help them identify and implement successful strategies. As a certified NLP Coach & Practitioner, he helps YOU achieve excellence. Work With Mike

Partnership Unpacked

Featured Posts

How To Develop Profitable Relationships With Big Brands w/ George Thomas

March 20, 2023 //  by Mike Allton

Partnership Unpacked, Episode 13, with George B. Thomas

Influencer Marketing Trends & Insights For CMOs w/ Gordon Glenister

Influencer Marketing Trends & Insights For CMOs w/ Gordon Glenister

March 13, 2023 //  by Mike Allton

Partnership Unpacked, Episode 12, with Gordon Glenister

How to Craft a Sponsorship Pitch No Brand Will Ignore w/ Justin Moore

How to Craft a Sponsorship Pitch No Brand Will Ignore w/ Justin Moore

March 6, 2023 //  by Mike Allton

Partnership Unpacked, Episode 11, with Justin Moore

More Like This

  • How Influencer Marketing Can Help You to Define the Best Content Marketing Strategy for Your E-Commerce Business in 2023
  • The State of Partnership Ops in 2023 w/ Asher Mathew & Kelly Sarabyn
  • 10 Reasons to Become a B2B Influencer

Footer

Recent Posts

  • How To Develop Profitable Relationships With Big Brands w/ George Thomas
  • Influencer Marketing Trends & Insights For CMOs w/ Gordon Glenister
  • How to Craft a Sponsorship Pitch No Brand Will Ignore w/ Justin Moore
  • How Influencer Marketing Can Help You to Define the Best Content Marketing Strategy for Your E-Commerce Business in 2023
  • The State of Partnership Ops in 2023 w/ Asher Mathew & Kelly Sarabyn
  • 10 Reasons to Become a B2B Influencer
  • Is Artificial Intelligence poised to do your job for you?
  • How SaaS Companies Can Leverage Affiliate Marketing in 2023

Marketing Resources

  • Marketing Hyperdrive Podcast
  • The Virtual Event Strategist Podcast
  • Partnership Unpacked Podcast (Coming soon!)
  • How To Craft Your Marketing Plan
  • The Ultimate Guide to the Perfect LinkedIn Profile
  • Social Media Spring Cleaning
  • Social Media Planner
  • Get The Newsletter
  • Home
  • Virtual Event Strategy
  • Mike Allton, Your Next Keynote Speaker
  • Mike Allton’s Newsletter
  • Work With Mike
  • Privacy Policy
  • Disclosure

Site Footer

Partnership Unpacked Podcast

  • Listen on Amazon
  • Listen on Apple
  • Listen on Google
  • Listen on Spotify
  • Listen on Stitcher
  • Social Media Articles
  • Digital Marketing Articles
  • Social Media Tools & Resources
  • Virtual Events Articles
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2011–2023 The Social Media Hat ยท All Rights Reserved