• Menu
  • Skip to right header navigation
  • Skip to main content
  • Skip to secondary navigation
  • Skip to primary sidebar
  • Skip to footer

Before Header

  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

The Social Media Hat

Always On Top Of Social

  • Home
  • Articles
    • Digital Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Marketing Resources
    • Newsletter
    • The Virtual Event Strategist Podcast
    • Marketing Hyperdrive Podcast
  • GET HELP
    • Virtual Event VIP Strategy Day
    • Social Media Planner
  • About
  • Search
  • Home
  • Articles
    • Digital Marketing
    • Social Media Articles
      • Facebook
      • Instagram
      • LinkedIn
      • Pinterest
      • Twitter
      • YouTube
    • Social Media Tools
    • Virtual Events
  • Marketing Resources
    • Newsletter
    • The Virtual Event Strategist Podcast
    • Marketing Hyperdrive Podcast
  • GET HELP
    • Virtual Event VIP Strategy Day
    • Social Media Planner
  • About
  • Search

Facebook Dramatically Improves Page Manager App for Businesses

Reading Time: 3 minutes The Facebook Pages* app has been updated to version 4, and it features an improved look, easier access to insights and activity, the ability to edit posts, and more. Check it out!

You are here: Home / Social Media Articles / Facebook Dramatically Improves Page Manager App for Businesses

June 24, 2014 //  by Mike Allton

Reading Time: 3 minutes

One of the nice aspects of being a Facebook Page manager is the fact that Facebook maintains a dedicated app, Pages*, that offers a greater degree of capability than the basic Facebook app. And with the latest version, 4.0, Facebook has brought all kinds of improvements to the app.

Facebook Pages* Has a New Look

First, the app has a new, streamlined look that’s actually really gorgeous. From the app’s icon to the display of individual Pages, everything has changed.

Whether you control one or multiple Pages, the first screen shows your default Page and it’s an attractive display of your page and cover photo, though the cover graphic is cropped and centered. Below that is your current follower count, along with an easy button to invite friends (connections to your personal account) to Like your Page.

To access other Pages, tap the three bar menu icon in the upper right corner and a slide out menu will display all of your connected Pages, along with a blue numeric indicator of any activities or notifications for any individual Pages. Scrolling down, you can create a new Page from the app, access App settings, and check out Facebook’s Help Center and Policies. This is also where you go to log out if you needed to log in using a different Facebook account.

Along the bottom is now displayed a series of Page menu items. The left-most is to get you back to viewing your Page, followed by Notifications, Insights, and a More menu that reveals Photos, Events and Settings. The Settings are specific to that Page, and is a convenient place to turn off or on Push Notifications for specific Pages. From here you can also update your Page info, assign new managers, and view activate logs.

Facebook Pages Manager Bottom Menu

In the middle of the bottom menu is a Create Update button. Tap it and reveal options for Text, Photo, Video and Event.

Facebook Pages status update

Easier Access to Activity & Insights

Rather than tapping a couple times, Insights are now located right from the bottom menu, via the chart icon. Tapping will reveal a basic set of Facebook Insights designed to give Page Managers a snapshot of how the Page has performed over the past week.

  • Total Page Likes
  • New Page Likes
  • Total Reach
  • Post Reach
  • People Engaged

Tapping any of these metrics will reveal the data charted over the given period.

Similarly, tap the lightning bolt icon to access all of your Page Acitivity.

  • Notifications
  • Messages
  • New Likes

Below them is displayed a quick graph of your Page’s likes this week and post reach, and the ever-present invitation to Promote Page (incidentally, I don’t recommend ever using the Promote Page or Boost Post buttons – instead, use the Ads Manager to create the ads you want for better reach and cost efficiency).

Notifications in particular now load a lot faster, and are easier to clear. If you’re anything like me and hate all those red notifications, and just have to obsessively clear them out, tap on Notifications and just swipe down to mark them all as read.

View Post Author

For a while now, on desktop, Page owners and managers would be able to see, when logged in, which other Page Manager shared a particular post. Now, if you’re the only manager of your Page, you obviously won’t be using this, but many businesses employ a team of people who have access. Or, perhaps like many of my clients, you might delegate some of the responsibility for creating status updates to an outside consultant. With this update, any Page Manager can look at any post and see the name of the person who created it.

Normal Page followers will never see this detail.

Edit Posts

Another feature that’s previously only been available on desktop is the ability to edit Page posts. Scroll to any post and tap the upside-down carrot in the upper right corner of the post to reveal the post menu. You can edit the post, pint it to the top, grab the permalink for that post, or just delete it.

Reply To Comments in Thread

Finally, Brand Pages can now reply to comments and have their responses appear threaded under each comment. Strangely, not only has this been available on desktop for a while, but also through the standard Facebook app, so this is a much-needed change for the sake of consistency, if nothing else.

If you’ve been using Pages* for a while, be sure to grab this update. And if you haven’t yet tried this app, I think you’ll find it far more convenient for managing your Page(s). I’ve mentioned before that this is one area where Google+ continues to lag behind Facebook and should strongly consider emulating them. And the rumor is that the new Google My Business portal within Google will soon have a dedicated app, so perhaps my wish will be granted soon.

UPDATE: Google+ has indeed released a dedicated app for Page Management. Read all the details here.

[iTunes link] [Google Play link]

Related

Category: Social Media ArticlesTag: Facebook

About Mike Allton

Mike Allton is a Content Marketing Practitioner – a title he invented to represent his holistic approach to content marketing that leverages blogging, social media, email marketing and SEO to drive traffic, generate leads, and convert those leads into sales. He is an award-winning Blogger, Speaker, and Author, and Head of Strategic Partnerships at Agorapulse.

Mike is a Virtual Event Consultant and has partnered with Jenn Herman, Stephanie Liu, Amanda Robinson and Eric Butow to write Ultimate Guide to Social Media Marketing published by Entrepreneur Press.

Free Virtual Event Webinar

10 Benefits of Virtual Events for SaaS Brands
Hosted by  Mike Allton
Most people are hesitant to try virtual events because they don’t understand all the benefits. They think it’s just a webinar or a conference call, but there’s so much more that can be done! 10 Benefits of Virtual Events for SaaS Brands is the answer to your questions. In this webinar, Mike Allton will teach you everything you need to know about virtual events. You’ll learn how to make them work for your company and get everyone on board with the idea.

Join The Community!

17 savvy marketers sign up every day to get the latest social media insights and ideas.


Previous Post: « The 2nd Annual Virtual Bloggers Conference on Google+
Next Post: Google Plus Pages Get Mobile Management And Insights »

Primary Sidebar

LISTEN to The Virtual Event Strategist Podcast

Virtual Event VIP Strategy Day

Meet Mike

Mike Allton is a Virtual Event Strategist, and an award-winning blogger, speaker, and author at The Social Media Hat, where he has been educating businesses and organizations on the best use of content marketing for reaching and converting target audiences. He has spearheaded dozens of live shows and virtual events, reaching tens of thousands of potential customers on behalf of represented brands.

Since 2012, Mike has excelled at helping his community understand the nuance and best practices involved in utilizing social platforms, leveraging social media management tools, and creating 10X content. He has established a reputation for being able to explain complex tools or topics in easy to understand ways, all while bringing a necessary sense of overall brand strategy and business purpose.

Featured Posts

Virtual Event Planner

Virtual Event Planner Options You Need To Consider Today

May 22, 2022 //  by Mike Allton

Reading Time: 5 minutes Choose the best virtual event planner option for your needs.

Virtual Event Strategist Podcast background

Virtual Event Strategy: Your Why is Why You’re Unfocused

May 4, 2022 //  by Mike Allton

Reading Time: 6 minutes Season 01 Episode 01 of the Virtual Event Strategist Podcast

What Is A Virtual Event

What is a Virtual Event?

August 29, 2021 //  by Mike Allton

Reading Time: 5 minutes The definition, benefits and disadvantages of a virtual event.

More Like This

  • Steal This Virtual Event Plan For A Flawless Event
  • Virtual Event Strategy: How To Narrow Focus To Achieve Broader Goals
  • Virtual Event Strategy: Your Why is Why You’re Unfocused

Footer

Recent Posts

  • Virtual Event Planner Options You Need To Consider Today
  • Virtual Event Strategy: Getting Started With Elephantine Events
  • Virtual Events As Powerful Customer Discovery Tools
  • Steal This Virtual Event Plan For A Flawless Event
  • Virtual Event Strategy: How To Narrow Focus To Achieve Broader Goals
  • Virtual Event Strategy: Your Why is Why You’re Unfocused
  • Introducing The Virtual Event Strategist Podcast by Mike Allton
  • 6 Powerful Virtual Event Ideas for SaaS Brands

Key Topics

Agorapulse Bing Blab Blogging Buffer Business Canva Content Marketing Easil Email Marketing Evernote Facebook Google+ Holidays Hootsuite Influencer Marketing Infograph Instagram Klout LinkedIn Live Video Marketing Meerkat Mobile MySpace Pinterest Podcast ROI SEO SnapChat Social Media Marketing Social Pulse Summit Strategy Tailwind Triberr Twitter Video Vine Virtual Event Virtual Event Planning Virtual Event Speakers Virtual Event Strategy Yahoo Yelp YouTube
  • Home
  • Virtual Event Strategy
  • Subscribe
  • About The Social Media Hat
  • Contact Us
  • Privacy Policy
  • Disclosure

Site Footer

The Virtual Event Strategist Podcast

  • Listen on Apple
  • Listen on Spotify
  • Listen on Amazon
  • Listen on Stitcher
  • Social Media Articles
  • Digital Marketing Articles
  • Social Media Tools & Resources
  • Virtual Events Articles
  • Facebook
  • Instagram
  • LinkedIn
  • Twitter

Copyright © 2022 The Social Media Hat · All Rights Reserved