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Mike Allton

You are here: Home / Archives for Mike Allton

How to Leverage Delicious Stacks [VIDEO]

May 19, 2012 //  by Mike Allton

Delicious.com is a social bookmarking site. Users save links to sites and pages and can share their links and bookmarks with others. Now, users can organize their links into “Stacks” which do more than just categorize the links: stacks display the link’s content in newspaper format for easy scanning.

How to Leverage Delicious Stacks [VIDEO]Read More

How To Target Keywords

May 3, 2012 //  by Mike Allton

The focus of every Search Engine Optimization effort should be to target a specific set of keywords, but how does a small business owner go about deciding which words and phrases to include? We’ll outline what it means to have targeted keywords, how to go about getting them, and where to use them, so that you can make sure that your website, and your web content, is optimal.

How To Target KeywordsRead More

Online Marketing, Web Marketing, Search Marketing: Are They The Same?

January 15, 2012 //  by Mike Allton

Marketing It involves the planning, creative design of, and presentation of information intended to gain, satisfy, and keep customers, along with the measurement of the effectiveness of the marketingeffort in light of the money spent. Businesses traditionally used printed publications such as magazines and newspapers, postal mail, radio, and television as platforms for their advertising, and …

Online Marketing, Web Marketing, Search Marketing: Are They The Same?Read More

Blogging for your Business

January 7, 2012 //  by Mike Allton

Every new site that we build for clients comes with the ability to blog, out of the box. So, naturally, blogging is always one of our first recommendations. Not because it’s there but because it makes good business sense to do so. First, every website needs to have *some*method for regularly adding new content. Google search engine …

Blogging for your BusinessRead More

Twitter List Benefits to Businesses

December 9, 2011 //  by Mike Allton

Once your Twitter account has been up and running for a while, you’ll start to accumulate quite a few accounts that you’re following. It quickly becomes unmanageable to simply look at your timeline to see interesting tweets. To better manage your time, you should organize important accounts you want to follow into Lists. We’ll review …

Twitter List Benefits to BusinessesRead More

Essentials of a Link Building Campaign

December 7, 2011 //  by Mike Allton

Link building is a process of improving website visibility and traffic. Usually, the more the links come to your site via different sources, the more traffic your site will receive. However, link building is a tedious process which requires proper allocation of resources and time. Also, awareness of effective link building techniques and their appropriate implementation can go a long way towards link popularity.

Essentials of a Link Building CampaignRead More

The Importance of Good Backlinks

November 25, 2011 //  by Mike Allton

Every business website needs good backlinks, and we often tell our clients to work on getting backlinks. However, not everyone understands what a backlink is or what makes a good backlink. We’ll provide an overview so that, by the end, you’ll have a great understanding of the importance of backlinks for your website, and will even have some great sites to visit immediately to start building your backlinks.

The Importance of Good BacklinksRead More

What’s the best social network for business?

November 16, 2011 //  by Mike Allton

We’re often asked by our business clients which social network should they use. Certainly, most businesses should have a presence on almost all social media platforms in order to reach the broadest possible audience, but surely one is better than others for business, right? We’ll review the top networks and how they can be used …

What’s the best social network for business?Read More

DiGG Your Business

November 14, 2011 //  by Mike Allton

Once you start writing and publishing new blogs and articles to your website, there are certain websites where you should promote your posts to share them and attract visitors. We have talked about Social Networks like Facebook, Twitter and Google+. Another form of social media that should not be overlooked is Social Bookmarking, and DiGG is an example. 

Social Bookmarking is similar to the bookmarking feature you may use in your web browser where you visit a site and then bookmark it to save the link for future reference. 

DiGG Your BusinessRead More

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