James Scherer's blog
Perhaps many businesses would be satisfied with 100,000 readers a month, reliable lead generation and consistently solid SEO.
Wishpond isn't like many businesses.
This article will dive into using pop-ups on your blog. I'll show you why I've been converted and give you four ways that you can find success using pop-ups without making your readers hate you.
Content marketing is a marathon. You start excited and energetic, writing away at lightning speed, dodging and weaving around slower, inferior competitors. Then you hit mile 12. Find out how to win here.
Accepting that the fall of Organic Reach has happened is the first step to recovery, and this article will guide you through the grieving process, from Denial, to Anger, Bargaining, Doubt and, finally Acceptance.
While you may already have a landing page devoted to a final sale, conversion, or free trial, you need more than one page that leads your potential customers in the right direction.
How much spare time do you have on your hands? Are you running, or marketing, a small business, and haven’t eaten lunch anywhere other than your desk since 1994?
You’re not alone. There’s a huge amount to know and do in online marketing, and not everything is as simple as Tweeting a Tweet or Posting a Post.
You need to be creating content as well. And that’s something that, if you’re not careful, can take up your entire day.
I know I need to create content. But why, again?
This article will give you a background on why landing page optimization should be a constant practice - something you need to be doing on a monthly basis.
This article will discuss some of the (free) best-practices you can use to combat a decreasing organic reach. I’ll then get into some of the ways I’ve seen Facebook Ads used successfully. And by the end, hopefully, you’ll be able to make your own fully-informed decision about Facebook advertising.
It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be?
This article will give you the four lessons that I took from 2013, and I feel are the most important for a new start to the new year.
- Setting your Blog Apart from the Rest
- How to Get the Most out of your Content
- The Fall of SEO and Rise of SMO
- The New, Best Way to Promote your Blog
So let’s get started.