Statistics have shown that when posting updates and content to social networks, use of an image will improve your engagement significantly. That's partly due to the fact that 90% of information transmitted to the brain is visual, and visuals are processed 60,000x faster in the brain than text.
LinkedIn Endorsements are the Skills & Expertise that you can be endorsed for and display on your profile. You can list up to 50 skills, and each time someone endorses you for a skill, their profile image is displayed next to that skill, and the number of times you've been endorsed for that specific skill goes up by one.
The days of the written resumé are numbered. If your online resumé via LinkedIn looks just like your printed version from Word, you're doing it wrong. LinkedIn added some tremendous enhancements earlier this Summer that savvy professionals are taking advantage of.
One of the great features of LinkedIn is the recommendation system. You can ask people that you've worked with to provide you with a recommendation and when they do, you get to display it on your profile. Nothing helps sales like positive testimonials!
Many businesses and organizations regularly plan and promote events. Traditionally, you might have mailed invitations, published an ad in your local newspaper or trade magazines, or perhaps even advertised on TV and radio. Particularly if you're limited in your marketing budget, Social Media represents a tremendously effective and inexpensive way to get the word out about what you're doing.
For most small business owners, your social media activity may be limited to just one or two posts a day. If you're active all day, then "optimum post time" may not be as important. But if you have just one or two shots to catch the bulk of your followers when they're potentially listening, you need to be aware of that time.