Google+ Local

Include Virtual Tours in your Google Maps Business Listing

Include Virtual Tours in your Google Maps Business Listing

We all know that a picture is worth a thousand words. Businesses have been advised for a long time now to include images of their business on their various profiles, including Google+ Local. That's the profile that interested customers see when they look up your business using Google Maps. What, then, is a complete Virtual Tour worth to a business? Two thousand words? A million?

Google Maps now lets businesses create their own virtual tours right through the site. Google has established relationships with photographers in your area that will come in and work with you to photograph and create the entire experience. The virtual tours work much the same way Google Maps Street View works, allowing the viewer to pan and zoom at will. Read more »

Google Maps connects contacts and categorizes businesses

Google Maps connects contacts and categorizes businesses

The popular Google Maps app has released an update today which allows you to search your Google Contacts. Users will sign in, and then be able to search for friends and family, bring up someone's address by name, and get directions to them. Note that this update isn't tied to your phone's Contacts, but your Google Contacts. That means that, in order to take advantage of this feature, you have to create a Google account if you haven't already. Google Contacts are tied to both Gmail and Google+.

How to be seen by more customers using Facebook Nearby

How to be seen by more customers using Facebook Nearby

For local small businesses, one of the keys to search engine marketing is making sure that if a customer is searching for your business, they can find it easily. This means making sure that your business has a regional listing in each of the major search engine's local directory, like Google+ Local or Bing Local. Customers are also using apps and social networks like Foursquare and Yelp to find, rate and review local businesses.

Foursquare implements scoring system, ranks businesses

Foursquare implements scoring system, ranks businesses

Foursquare, the location-based social network that lets you check in to businesses, has released an update to their app and overall service. They have implemented a unique Foursquare scoring system that ranks businesses in an effort to show you how popular a business is. According to their blog and the update:

With this update, we've made finding the best place even easier.

Now when you're searching for somewhere to go in Explore, you'll see a score next to the name of a place. It's our way to give you a quick sense of how much people love it.

Syndicate content