Bounce Rate

Bounce Rate. What is it, and why is it important?

Bounce Rate. What is it, and why is it important?

Bounce Rate is a term that you may have seen on your website's Google Analytics report, or heard about from your web designer when talking about search engine optimization. The importance of bounce rate as a measurement of how effective your website and marketing materials are cannot be understated. It's important enough that we will review what bounce rate is and what you can do to improve your site's "stickiness" for better SEO and more traffic conversion.

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