Social Media

News and articles discussing social media and the top social networks today, as they relate to small businesses and organizations.

I'm Getting Far More Pinterest Traffic Because of Pinwoot, and You Can Too

I'm Getting Far More Pinterest Traffic Because of Pinwoot, and You Can Too

Over the past four months, I have seen my referral traffic from Pinterest go up by approximately 50%, every month, and that will continue to increase, mostly thanks to the tool Pinwoot.

Should you upgrade to Buffer for Business?

Should you upgrade to Buffer for Business?

Buffer has started to offer three plans for businesses that allow far more social profiles and team members. With the addition of fine-grained analytics and Google Analytics, you may want to consider upgrading.

Gaining Klout: How Your Social Media Score Can Help Build Your Business

Gaining Klout: How Your Social Media Score Can Help Build Your Business

Klout has become a valuable resource for major brands and businesses looking to maximize their influence through social platforms. Here are some reasons your business should consider using this free online service.

Should I use a Social Media Profile or Page?

Should I use a Social Media Profile or Page?

Deciding whether or not to use a social media profile or page can sometimes be a difficult decision. It's not as easy as "if I'm representing a business, use a Page." This decision tree will help you.

The Social Media Hat has an all-new look for the New Year!

The Social Media Hat has an all-new look for the New Year!
Welcome to the new version of The Social Media Hat! There’s a lot that’s been packed into this update, including changes to both the back and front-ends, new and consistent branding, better social media integration, and more.

Instagram Update Adds SnapChat Capability

Instagram Update Adds SnapChat Capability

It seems everyone wants a piece of the SnapChat phenomena.

List.ly Unveils Smart Twitter List Management Tool

List.ly Unveils Smart Twitter List Management Tool

How long have you been using Twitter? Years? If you’re at all active like me, you’ve probably followed quite a few people. The problem with Twitter, of course, is that once you’ve followed, oh, say, 100 or more people, the Home stream becomes so active as to be completely useless. And if you’ve ever used a follow-first method to gain more followers, it’s even worse.

Do you even look at your Home stream anymore?

How to Make Your Business More Lucrative through YouTube

How to Make Your Business More Lucrative through YouTube

Many people don’t really figure YouTube into their online marketing strategy, but you should. You need to realize that people are very visual by nature and videos are probably the best forms of presentation because they make use of both audio and visuals. If you’re concerned about your skill (or lack of it) in making a video presentation, you really shouldn’t be.

Naming the Nameless: Google’s Quest to Deal in Real Names

Naming the Nameless: Google’s Quest to Deal in Real Names

Anonymity has always been a staple of the internet. But Google would like to change that. In October it was announced that in order to use Google+, Google’s social media platform, you have to use your own real name. Not a pseudonym (though this policy may change). This has been a point of contention with Google users for over 2 years.

But then Google said this month that you need to use your Google+ account (the one with your real name attached) to comment on YouTube comments. Essentially, your name will be attached to every comment you make.

Give Your Business the Gift of Social Media Consulting for Christmas

Give Your Business the Gift of Social Media Consulting for Christmas

Sound corny? Maybe. But the offer is genuine. To kick off Cyber Monday and to celebrate the Christmas Season, I’m offering interested business owners a number of great deals to help them give their own business the perfect gift this year. And they all include Free Shipping! :)

These are my three most popular services, so I will explain each, including my normal rate and the Christmas sale price. 

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The Unofficial Book On HootSuite: The #1 Tool for Social Media Management