Are you not able to target your audiences and see what matters to them? All you need is the right tool to get an insight about your audience’s location, their interests and behaviours. And Facebook has really tried hard to accomplish your goal. Recently it has launched “Facebook Audience Insight’ to let advertisers gather customer insights about their target audiences.
Accepting that the fall of Organic Reach has happened is the first step to recovery, and this article will guide you through the grieving process, from Denial, to Anger, Bargaining, Doubt and, finally Acceptance.
This article will discuss some of the (free) best-practices you can use to combat a decreasing organic reach. I’ll then get into some of the ways I’ve seen Facebook Ads used successfully. And by the end, hopefully, you’ll be able to make your own fully-informed decision about Facebook advertising.