Blogging

Articles and stories on blogging to help businesses with content marketing.

How Your Blog Can Get More Traffic From Pinterest in 5 Easy Steps

How Your Blog Can Get More Traffic From Pinterest in 5 Easy Steps
If you're interested in understanding how Pinterest can play a pivotal role in your Content Marketing strategy, these five strategies and techniques will help tremendously.

How To Revive Old Blog Content

How To Revive Old Blog Content

If you’ve been blogging for a while, even if it’s just once a week, it won’t take long to accumulate an archive of “old content.” Some of the content will be great at bringing in traffic from Google Search and links on other websites and regular social media shares, but what about the rest?

If you have old articles on your site which you think should be bringing in more traffic than they are, this post is for you.

Why Revive Old Blog Content?

First, this isn’t about trying to get random old content, like this video, to keep popping up:

Your Blog Needs Passion and Props like a Great Professor

Your Blog Needs Passion and Props like a Great Professor

In your writing, you have to be passionate and excited about your topic, even if it's as old and dry as an ancient English battlefield. Here are several tips and techniques to help you.

Content Marketing may be the most useless, impractical, non-measureable term in Marketing.

Content Marketing may be the most useless, impractical, non-measureable term in Marketing.

Is Content Marketing a useless phrase? Is it impractical and non-measureable? Perhaps. But Mike Allton suggests that it's still an extremely valuable term, and here's why.

You Are A Bad Blogger. But That's OK!

You Are A Bad Blogger. But That's OK!

It’s true, you’re a bad blogger now, but all that’s going to change! It takes time to become a good blogger, just like it takes time to become good at anything.

How Much Content Can I Quote in a Blog Before It Is Considered Duplicate Content?

How Much Content Can I Quote in a Blog Before It Is Considered Duplicate Content?

Including quotes and content from other articles in your blog posts is often a great idea. But how much is too much? What will get you in trouble with Google or Copyright law?

How to Blog Like Mike

How to Blog Like Mike

I have received a lot of compliments lately about my blogging, particularly how fast I'm able to blog. Some have tagged them #MikeAlltonTime, called me the #BloggingBrute, and even said #BeLikeMike. Here's how I do it:

Five Trends That Will Significantly Shape Content Marketing In 2014

Five Trends That Will Significantly Shape Content Marketing In 2014

In 2014, content marketing can be expected to run with the crown and be officially appointed the king of the web. Here are five trends to watch and be aware of to help you.

Blogging for Business: What's Important in 2014

Blogging for Business: What's Important in 2014

It’s 2014. Is your business’ blog older and wiser? Did you learn from your mistakes in 2013? What are you going to focus on in 2014 to make your business’ blog as effective and awesome as it can be?

This article will give you the four lessons that I took from 2013, and I feel are the most important for a new start to the new year.

I’ll discuss:

  1. Setting your Blog Apart from the Rest
  2. How to Get the Most out of your Content
  3. The Fall of SEO and Rise of SMO
  4. The New, Best Way to Promote your Blog

So let’s get started.

The Best of The Social Media Hat from 2013

The Best of The Social Media Hat from 2013

This has been a great year for The Social Media Hat. I can’t tell you how thrilled I have been with the response and support that you have given me. Your interest in my writing has been phenomenal!

THANK YOU!

While this may be a list of the most popular blog posts on The Social Media Hat last year, what this list is really about is how supportive you’ve been. By reading and sharing and engaging, you’ve helped to make this site and community what it is.

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